
| Course Code | : HIT103 |
| Course Type | : Area Elective |
| Couse Group | : Short Cycle (Associate's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 3 |
| Prt. | : 0 |
| Credit | : 3 |
| Lab | : 0 |
| ECTS | : 4 |
Field of public relations, introduce theories and principles, identifying target audiences and appropriate messages to them, the results of the evaluation and selection of communication channels is to focus on
Field of public relations, introduce theories and principles, identifying target audiences and appropriate messages to them, the results of the evaluation and selection of communication channels is to focus on
| Assoc. Prof. Seçil UTMA |
| 1. | 1. The students have the knowledge and skills about the basic tasks of public relations |
| 2. | 2 Basic Principles of Public Relations is expected to be competent |
| 3. | Tell the development of public relations. |
| 4. | Will be able to interpret media and tools in public relations |
| 5. | Explain concepts such as advertising, journalism, marketing and communication |
| 1. | 1. Basic Public Relations Information,Prof. Dr. Ahmet Bülend Göksel |
| 2. | 2. Public Relations in Enterprises, Prof. Dr. Dilaver Tengilimoğlu |
| 3. | 3. Public Relations in Enterprises, Prof. Dr. Zeyyat Sabuncuoğlu |
| Type of Assessment | Count | Percent |
|---|---|---|
| Midterm Examination | 1 | %40 |
| Final Examination | 1 | %60 |
| Activities | Count | Preparation | Time | Total Work Load (hours) |
|---|---|---|---|---|
| Lecture - Theory | 14 | 2 | 3 | 70 |
| Midterm Examination | 1 | 13 | 1 | 14 |
| Final Examination | 1 | 15 | 1 | 16 |
| TOTAL WORKLOAD (hours) | 100 | |||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | |
OÇ-1 | 4 | 5 | 5 | 4 | 4 | 5 | 3 |
OÇ-2 | 4 | 4 | 4 | 5 | 5 | 5 | 4 |
OÇ-3 | 4 | 5 | 5 | 4 | 5 | 4 | 5 |
OÇ-4 | 5 | 5 | 4 | 5 | 4 | 5 | 4 |
OÇ-5 | 4 | 4 | 4 | 4 | 5 | 3 | 5 |