Information Package / Course Catalogue
Media Literacy
Course Code: BMY151
Course Type: Area Elective
Couse Group: Short Cycle (Associate's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 2
Prt.: 0
Credit: 2
Lab: 0
ECTS: 4
Objectives of the Course

As in more than 50 countries around the world, the course of media Literacy started to Be Taught in primary education in Turkey in 2007-2008 academic year. The aim of this course is to provide students with an understanding of the importance, implications and methods of this course and to provide them with a critical perspective on media Literacy.

Course Content

The best reading, perception and interpretation of the loop between all the communication channels in today's media.

Name of Lecturer(s)
Ins. Aslıhan TOPAL
Learning Outcomes
1.Examines the effects of media on social, cultural and economic life.
2.He believes in the importance of adhering to ethical rules in media publications.
3.Recognizes the concept of media Literacy and recognizes the importance of perception and analysis of media messages.
4.Analyzes the quality of television as an effective mass communication tool in directing individuals and society.
5.Interprets TV watching habits and their results with research.
6.Determines the problem areas of television broadcasts and makes suggestions to prevent the negative consequences of them.
7.Examines TV program types in terms of content, reality-fiction, consumption targeting, misinformation.
8.He gives examples to the problem areas of radio broadcasts and advises them to avoid the negative consequences.
9.In addition to the positive features of the internet, it realizes by recognizing the negative effects and characteristics.
10.Students will understand the positive impact of media literacy in Turkey on children and young people and the importance of raising awareness of all family and community members.
Recommended or Required Reading
Weekly Detailed Course Contents
Week 1 - Theoretical
Giving information about the content of the course
Week 2 - Theoretical
Why Media Literacy?Why Critical Pedagogy?Why Critical Media Literacy?
Week 3 - Theoretical
Critical Pedagogy: Concepts, Historical Development
Week 4 - Theoretical
The Structure Of Media Messages
Week 5 - Theoretical
Media Literacy In The Context Of Communication Process
Week 6 - Theoretical
Media Literacy: Theories, Principles
Week 7 - Theoretical
Media Literacy Studies In The World
Week 8 - Intermediate Exam
Media Literacy In Turkey (Midterm)
Week 9 - Theoretical
Media Literacy In Turkey
Week 10 - Theoretical
Structure And Basic Approach Of The Program
Week 11 - Theoretical
Implementation Of The Program
Week 12 - Theoretical
Assessment and evaluation options according to the course.
Week 13 - Theoretical
Textbooks and contents.
Week 14 - Theoretical
Group work on case studies. General Evaluation
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%40
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory140228
Lecture - Practice140228
Assignment160232
Midterm Examination1516
Final Examination1516
TOTAL WORKLOAD (hours)100
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
PÇ-13
PÇ-14
PÇ-15
PÇ-16
PÇ-17
PÇ-18
PÇ-19
PÇ-20
OÇ-1
OÇ-2
OÇ-3
OÇ-4
1
OÇ-5
OÇ-6
OÇ-7
OÇ-8
3
OÇ-9
3
OÇ-10
3
Adnan Menderes University - Information Package / Course Catalogue
2026