
| Course Code | : BMY214 |
| Course Type | : Area Elective |
| Couse Group | : Short Cycle (Associate's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 2 |
| Prt. | : 0 |
| Credit | : 2 |
| Lab | : 0 |
| ECTS | : 4 |
To have basic knowledge about outdoor advertising, which is a very effective medium when used correctly, and to be able to use the advertising campaign or outdoor campaign in the most creative way when necessary.
First of all, after outdoor advertising is assimilated, special solutions for outdoors are emphasized. Creative works are created with creative examples specific to the open air