Information Package / Course Catalogue
Sales Management
Course Code: DIT228
Course Type: Area Elective
Couse Group: Short Cycle (Associate's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 2
Prt.: 1
Credit: 3
Lab: 0
ECTS: 3
Objectives of the Course

To address the lack of information on sales management and give new information.

Course Content

Planning sales management functions and activities. Coordination and supervision of sales activities. The organization of the sales force. Selection and training of the sales force representatives. Personal characteristics and functions of salespeople. Sales tracking and control.

Name of Lecturer(s)