
| Course Code | : LGT108 |
| Course Type | : Required |
| Couse Group | : Short Cycle (Associate's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 2 |
| Prt. | : 0 |
| Credit | : 2 |
| Lab | : 0 |
| ECTS | : 3 |
The aim of this course is to teach students the fundamental concepts, types, and functions of physical distribution channels, and to equip them with the ability to analyze, plan, and make decisions regarding the selection, planning, and management of distribution channels. Additionally, the course aims to enable students to evaluate and compare the distribution strategies of Turkish and global brands.
This course covers key topics such as the concept of distribution channels, channel types, selection principles, channel functions, and distribution-transport planning. It includes case-based analysis of distribution channel design, planning, and management in consumer and industrial markets, as well as the distribution strategies of Turkish and global brands.
| Ins. Ayşenur ÖREN |
| 1. | Recognizes and explains the basic concepts of distribution channels. |
| 2. | Plans distribution and analyzes the related processes. |
| 3. | Identifies and evaluates general transportation problems. |
| 4. | Analyzes the effects of distribution channel selection on the business. |
| 5. | Interprets the distribution strategies of brands. |
| 1. | 1. Gürdrama, Sıtkı Dağıtım kanalları planlaması, ders notları,2011. |
| 2. | 2. Keskin, Hakan, Lojistik el kitabı,Ankara,2011 |
| 3. | 3. Kula, Ufuk;Torkul, Orhan;Taşkın Harun, Endüstri ve Sistem Mühendisliğine giriş, Değişim yayınları, 2006, İstanbul |
| Type of Assessment | Count | Percent |
|---|---|---|
| Midterm Examination | 1 | %40 |
| Final Examination | 1 | %60 |
| Activities | Count | Preparation | Time | Total Work Load (hours) |
|---|---|---|---|---|
| Lecture - Theory | 14 | 0 | 2 | 28 |
| Assignment | 1 | 0 | 20 | 20 |
| Individual Work | 1 | 0 | 21 | 21 |
| Midterm Examination | 1 | 1 | 1 | 2 |
| Final Examination | 1 | 3 | 1 | 4 |
| TOTAL WORKLOAD (hours) | 75 | |||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | PÇ-8 | PÇ-9 | PÇ-10 | PÇ-11 | PÇ-12 | PÇ-13 | PÇ-14 | |
OÇ-1 | 5 | 2 | 3 | 3 | 3 | 2 | 2 | 2 | 5 | 4 | 3 | 5 | ||
OÇ-2 | 5 | 2 | 4 | 1 | 4 | 3 | 3 | 2 | 3 | 5 | 5 | 4 | 5 | |
OÇ-3 | 5 | 2 | 3 | 4 | 3 | 2 | 2 | 3 | 4 | 5 | 3 | 4 | ||
OÇ-4 | 5 | 2 | 3 | 4 | 3 | 2 | 2 | 3 | 5 | 4 | 3 | 4 | ||
OÇ-5 | 5 | 2 | 3 | 3 | 3 | 2 | 2 | 3 | 5 | 4 | 3 | 5 | ||