Information Package / Course Catalogue
| Course Code | : HİT183 |
| Course Type | : Non Departmental Elective |
| Couse Group | : Short Cycle (Associate's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 2 |
| Prt. | : 0 |
| Credit | : 2 |
| Lab | : 0 |
| ECTS | : 2 |
The aim of the course is to repeat rhetoric and presentation facts in detail and make the students aware of eloquence and presentation.
The students that take this lesson,Will be able to define the concept of effective presentation techniques. Will be able to relate effective presentation techniques to communication concept. Will be express himself/herself by becoming conscious about communication and effective presentation. Will be able to interpret the concepts with his/her own words by using effective communication techniques. Will be able to interpret the similarities and differences between the past and present presentation techniques by gaining knowledge about their appearance in mass media and printed media.
| Ins. Mine GERGÜN |
| Ins. Nupel AZİZOĞLU |
| 1. | Students will be able to define the concepts of communication, art, culture and others on the field (Public Relations and Advertisement) and to associate the acquired theoretical information with the practices in the sector |
| 2. | To gain the success on the field of Public Relations and Advertisement they will acquire the must theoretical acquisitions and they will be able to make creative designs by learning the quantitative and qualitative methods of the field. |
| 3. | By understanding developments of the subjects like communication, media, culture and art in their historical processes students will be able to evaluate the changes and results in the field (Public Relations and Advertisement) related to cultural, social and technological improvements |
| 4. | They will observe the technological, cultural and social improvements and will be able to practice these changes in the field (Public Relations and Advertisement) |
| 5. | They will be able to analysis the subjects they read, perceived and understand. They will explain, criticize and if necessary evaluate what they understand. |
| 6. | Students will embrace contemporary academic and professional approaches on communication and design and will be able to adapt them to their works |
| 7. | By improving their abilities of making a research students will be able to amass different sources of knowledge and communication channels and thus they will also able to develop communication strategies which causes creative advertisement and Public Relation plan and original solutions. |
| 8. | By improving their skills on management and leadership they will be able organize their time and sources effectively |
| 9. | They will develop detailed and must knowledge in the main professional fields of Advertisement and Public Relations like advertisement writership, customer representative, brand manager, communication strategist and communication consultancy |
| Type of Assessment | Count | Percent |
|---|---|---|
| Midterm Examination | 1 | %40 |
| Final Examination | 1 | %60 |
| Activities | Count | Preparation | Time | Total Work Load (hours) |
|---|---|---|---|---|
| Lecture - Theory | 14 | 1 | 2 | 42 |
| Midterm Examination | 1 | 3 | 1 | 4 |
| Final Examination | 1 | 3 | 1 | 4 |
| TOTAL WORKLOAD (hours) | 50 | |||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | PÇ-8 | PÇ-9 | PÇ-10 | PÇ-11 | PÇ-12 | PÇ-13 | PÇ-14 | PÇ-15 | PÇ-16 | PÇ-17 | PÇ-18 | PÇ-19 | PÇ-20 | PÇ-21 | PÇ-22 | |
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