Information Package / Course Catalogue - Adnan Menderes University

Person Responsible for Information Package

Assoc. Prof. Yasemin COŞKUN

Ins. Şinasi YAYLAGÜL

Ins. Ümran GÜMÜŞ

Course Structure Diagram

1. Semester

Course	Course Type	ECTS
Compulsory Courses of Semester I	Required	26
Elective Courses of Semester I	Area Elective	0
Extracurricular Elective Courses	Non Departmental Elective	4
Total ECTS		30

Course	Course Type	Theory	ECTS
Professional Ethics BTS220	Required	2	2
Career Planining KP101	Required	1	2
Occupational Health and Safety İSG103	Required	2	2
Marketing Management BİY211	Required	4	4
Principles of Atatürk and History of Turkish Revolution AI101	Required	4	4
Turkish Language TD101	Required	4	4
English Through Skills YD101	Required	4	4
General Business BİY117	Required	4	4

	Course	Course Type	Theory	Prt.	ECTS
		Area Elective

Course	Course Type	Theory	ECTS
Struggling With Addiction ADG102	Non Departmental Elective	2	2
Body Analysis SGH300	Non Departmental Elective	2	4
History of Art and Aesthetic SGH301	Non Departmental Elective	2	4
Effective Presentation Skills İKY300	Non Departmental Elective	2	4
Coping With Stress BİY299	Non Departmental Elective	2	4
Interview Techniques BİY300	Non Departmental Elective	2	4
Entrepreneurship and Small Business Administration BTS299	Non Departmental Elective	2	4
Project Management BTS300	Non Departmental Elective	2	4
Officinal Plants TABİ300	Non Departmental Elective	2	4
Aromatherapy TABİ301	Non Departmental Elective	2	4
Phytotherapy TABİ304	Non Departmental Elective	2	4
Medicinal and Aromatic Plants TABİ303	Non Departmental Elective	2	4
Human Rights TABİ299	Non Departmental Elective	2	4
Occupational Health and Safety Management Systems FY300	Non Departmental Elective	2	4
Organic Agricultural Production and Marketing BKR001	Non Departmental Elective	2	4

2. Semester

Course	Course Type	ECTS
Compulsory Courses of Semester II	Required	26
Elective Courses of Semester II	Area Elective	0
Extracurricular Elective Courses	Non Departmental Elective	4
Total ECTS		30

Course	Course Type	Theory	ECTS
Teamwork İKY217	Required	2	2
Human Resource Management İKY117	Required	4	4
Management and Organization BİY203	Required	4	4
Entrepreneurship BİY210	Required	4	4
Behavioral Sciences İKY105	Required	4	4
Economics İKY113	Required	4	4
Marketing Communication Techniques İPZ201	Required	4	4

	Course	Course Type	Theory	Prt.	ECTS
		Area Elective

Course	Course Type	Theory	ECTS
Struggling With Addiction ADG102	Non Departmental Elective	2	2
Body Analysis SGH300	Non Departmental Elective	2	4
History of Art and Aesthetic SGH301	Non Departmental Elective	2	4
Effective Presentation Skills İKY300	Non Departmental Elective	2	4
Coping With Stress BİY299	Non Departmental Elective	2	4
Interview Techniques BİY300	Non Departmental Elective	2	4
Entrepreneurship and Small Business Administration BTS299	Non Departmental Elective	2	4
Project Management BTS300	Non Departmental Elective	2	4
Officinal Plants TABİ300	Non Departmental Elective	2	4
Aromatherapy TABİ301	Non Departmental Elective	2	4
Phytotherapy TABİ304	Non Departmental Elective	2	4
Medicinal and Aromatic Plants TABİ303	Non Departmental Elective	2	4
Human Rights TABİ299	Non Departmental Elective	2	4
Occupational Health and Safety Management Systems FY300	Non Departmental Elective	2	4
Organic Agricultural Production and Marketing BKR001	Non Departmental Elective	2	4

3. Semester

Course	Course Type	ECTS
Compulsory Courses of Semester III	Required	8
Elective Courses of Semester III	Area Elective	22
Total ECTS		30

	Course	Course Type	Theory	Prt.	ECTS
	Marketing Research İPZ207	Required	4	0	4
	Consumer Behavior İPZ213	Required	4	0	4

Course	Course Type	Theory	Prt.	ECTS
Basic Information Technologies ENF105	Area Elective	3	0	4
Directed Study BTS208	Area Elective	0	4	3
Agricultural Marketing BTS222	Area Elective	2	0	3
Persuasion and Speech İKY219	Area Elective	2	0	2
Communication İPZ105	Area Elective	3	0	3
Marketing Principles İPZ104	Area Elective	3	0	4
Trademark Management İPZ108	Area Elective	2	0	2
Customer Relationship Management İPZ205	Area Elective	2	0	2
Marketing Legislation İPZ209	Area Elective	2	0	3
Electronic Marketing İPZ211	Area Elective	2	0	2
Relationship Marketing İPZ217	Area Elective	3	0	3
Modern Marketing Techniques İPZ219	Area Elective	3	0	3
Retail Management İPZ204	Area Elective	3	0	5
Marketing Experience İPZ206	Area Elective	2	2	3
Applied to Electronic Marketing İPZ208	Area Elective	2	2	3
Advertising İPZ212	Area Elective	2	2	3
Experimentation Method and Techniques BİY110	Area Elective	3	0	3
Strategic Marketing Management İPZ110	Area Elective	3	0	3
Social Media Marketing İPZ215	Area Elective	3	0	4
Service Marketing İPZ210	Area Elective	3	0	3
Training of Sales Person İPZ222	Area Elective	3	0	3
International Marketing İPZ112	Area Elective	3	0	3
Basic Law İKY111	Area Elective	2	0	2
General Accounting BİY103	Area Elective	3	1	4
Personal Selling İPZ101	Area Elective	2	0	2
Management Systems İPZ103	Area Elective	3	0	3
Statistics BİY104	Area Elective	2	0	3
Computer Accounting and Applications BİY209	Area Elective	2	2	4
Internship STAJ102	Area Elective	0	2	6
Business Finance BİY115	Area Elective	4	0	4
Organizational Behavior İKY209	Area Elective	4	0	4

4. Semester

Course	Course Type	ECTS
Compulsory Courses of Semester IV	Required	30
Total ECTS		30

	Course	Course Type	Theory	Prt.	ECTS
	Vocational Education in Business İMEU201	Required	5	40	30

Person Responsible for Information Package

Assoc. Prof. Yasemin COŞKUN

Ins. Şinasi YAYLAGÜL

Ins. Ümran GÜMÜŞ