Information Package / Course Catalogue
Personal Selling
Course Code: İPZ101
Course Type: Area Elective
Couse Group: Short Cycle (Associate's Degree)
Education Language: Turkish
Work Placement: Students must have to complete their internship within the required time and properties. The required rules are describes at the Adnan Menderes University, Sultanhisar Vocational School, Student Internship Instructions.
Theory: 2
Prt.: 0
Credit: 2
Lab: 0
ECTS: 2
Objectives of the Course

To give new information and remove deficiency information about sales management.

Course Content

Planning of personal sales, functions and activities. Coordination and supervision of sales activities. Organization of the sales force. Selection and training of sales force representatives. Personal characteristics and duties of salespeople. Sales tracking and control.

Name of Lecturer(s)