Information Package / Course Catalogue
Elective Art Atelier IV.
Course Code: RÖ352
Course Type: Required
Couse Group: First Cycle (Bachelor's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 1
Prt.: 2
Credit: 2
Lab: 0
ECTS: 3
Objectives of the Course

It is aimed to experiment the opportunities of graphic art to express and communicate, to develop creation skills by practicing and following the new developments in the graphic arts

Course Content

Illustration techniques, creation of corporate identity, typography, poster design and analysis of samples of the artist.

Name of Lecturer(s)
Assoc. Prof. Ahu Simla DEĞERLİ
Prof. Elçin ÜNAL
Prof. Zekiye Meltem AKKAYA
Learning Outcomes
1.To be able to explain the basic concepts of graphic design
2.To be able to explain the concepts of design, illustrations and typography
3.To be able to be aware of the stages of the design process.
4.To be able to edit and convert images by getting know the related techniques, tools, accessories and materials
5.To be able to implement the basic principles of the graphic.
6.To be able to apply illustration and its elements under several conditions.
Recommended or Required Reading
1.Becer, Emre. (1997) İletişim ve Grafik Sanatlar, Dost Kitabevi, Ank.
2.Bektaş, Dilek. (1992) Çağdaş Grafik Tasarımının Gelişimi, Yapı Kredi Yayınları, İst.
3.Boseert, Jill. (1995) Graphic Design, Publishing, Ptd. Ctd. New York.
4.Grafikte Temel Tasarım, Prof. Hatice Aslan Odabaşı, Yorum Sanat Yayınları, İstanbul 2002.
5.Öztuna, H.Yakup (2007) Görsel İletişimde Temel Tasarım,Tibyan Yayıncılık,İst.
Weekly Detailed Course Contents
Week 1 - Theoretical
Graphic design, project analysis, the necessity, importance of product presentation, corporate identity.
Week 2 - Practice
Determination of the creation of corporate identity branding, logo, logotype relationship.
Week 3 - Theoretical
Creation of corporate identity. (Letterhead)
Week 4 - Practice
Creation of corporate identity. (Business Card)
Week 5 - Theoretical
Creation of corporate identity. (Envelope)
Week 6 - Theoretical
Creation of corporate identity. (Envelope)
Week 7 - Practice
Book illustration, Illustration evaluation criteria
Week 8 - Theoretical
Book illustration, Illustration evaluation criteria (Midterm exam))
Week 9 - Theoretical
Advertising Illustration, Illustrations of publication, scientific and technical Illustration
Week 10 - Practice
Multi-dimensionality of the llüstration in the graphics, free illustrative narrative (story, text, journals, books and so on. the use of)
Week 11 - Practice
) Font specified for the development of a product or entity (bank)
Week 12 - Theoretical
Font developed by the creation of the alphabet
Week 13 - Practice
To design poster by using created alphabet for the product or the organization.
Week 14 - Practice
To design poster by using created alphabet for the product or the organization.
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%40
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory140228
Lecture - Practice140114
Studio Work100110
Individual Work140114
Midterm Examination1044
Final Examination1055
TOTAL WORKLOAD (hours)75
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
PÇ-13
OÇ-1
OÇ-2
OÇ-3
OÇ-4
5
OÇ-5
OÇ-6
Adnan Menderes University - Information Package / Course Catalogue
2026