The aim is to develop students' knowledge and skills in monitoring and analyzing the business environment, identifying problems that require strategic decisions, generating strategic solutions to these problems, offering strategic alternatives, and applying strategic management techniques.

General Principles and Management Process, Strategic Management Theories, External Environmental Analysis, Business Analysis,tatus Determination Matrix, Strategic Orientation, Basic and Senior Management Strategies, Competitive Strategies (Cost Leadership and concentration), Competitive Strategies (differentiation), Functional Strategies, Techniques Used in the application of Management Strategy,application of management strategies, Corporate Governance.