Information Package / Course Catalogue
Innovation Management
Course Code: UTIF317
Course Type: Required
Couse Group: First Cycle (Bachelor's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 3
Prt.: 0
Credit: 3
Lab: 0
ECTS: 5
Objectives of the Course

The aim of this course is to teach students the fundamental concepts, types, and strategic importance of innovation. It aims to develop students' skills in creative thinking, project development, and business model creation. Additionally, the course provides students with practical experience by guiding them to transform their original ideas into systematic projects.

Course Content

This course aims to provide students with practical competencies in creative thinking, project development, and entrepreneurship by explaining the conceptual foundations, types, and strategic significance of innovation. Throughout the course, students will learn how to generate innovative ideas with economic and social impact, conduct literature reviews, determine methodologies, plan budgets, and write academic project proposals. Moreover, by presenting their projects—developed in line with the principles of sustainability and social innovation—at the end-of-term project fair, students will have the opportunity to engage with the business world.

Name of Lecturer(s)
Assoc. Prof. Mehmet Metin DAM
Learning Outcomes
1.Can explain the concept of innovation, its types, and the fundamental approaches to innovation management.
2.Can evaluate the impacts of innovation in economic, social, and sectoral contexts.
3.Can develop original ideas using creativity techniques and build a business model.
4.Can carry out academic project writing processes (introduction, literature review, methodology, budgeting, etc.) in a practical manner.
5.Can effectively present the developed project, prepare a poster and report, and share it at the project fair.
Recommended or Required Reading
1.Marc A. Annacchino, New Product Development: From Initial Idea to Product Management, Elsevier,Butterworth Heinemann Publication, 2003.
2.Enes Akyüz, Yeni Başlayanlar için Akademik Proje Hazırlama Teknikleri, Nobel Tıp Kitabevleri, 2020.
Weekly Detailed Course Contents
Week 1 - Theoretical
Introduction to the concept of innovation, its types, and fundamental approaches
Week 2 - Theoretical
Evaluation of the economic, social, and sectoral impacts of innovation
Week 3 - Theoretical
Idea development workshop using creativity techniques
Week 4 - Theoretical
Introduction to project types, writing project abstracts, and identifying keywords
Week 5 - Theoretical
Business model development in the context of entrepreneurship and innovation
Week 6 - Theoretical
Writing the introduction section and explaining literature review methods
Week 7 - Theoretical
Analysis of corporate innovation strategies and examples of successful implementations
Week 8 - Theoretical
Writing the methodology section: data collection, analysis, and development of proposed solutions
Week 9 - Theoretical
Integration of sustainability and social innovation examples into projects
Week 10 - Theoretical
Teaching techniques for project budgeting and resource planning
Week 11 - Theoretical
Defining innovation performance, risks, and success indicators
Week 12 - Theoretical
Hands-on training on preparing project reports, presentations, and posters
Week 13 - Theoretical
Final rehearsal before project submission, in-class presentation, and jury evaluation
Week 14 - Theoretical
Project Fair: Exhibition and evaluation of student projects
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%40
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory142370
Midterm Examination125126
Final Examination130131
TOTAL WORKLOAD (hours)127
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
OÇ-1
2
2
3
2
2
4
2
3
5
4
OÇ-2
3
3
2
4
2
3
2
2
4
3
OÇ-3
3
3
2
4
2
3
2
3
2
4
OÇ-4
2
2
4
2
2
4
4
3
2
4
OÇ-5
4
4
2
3
2
4
2
3
2
4
Adnan Menderes University - Information Package / Course Catalogue
2026