Information Package / Course Catalogue
Cruise Management
Course Code: AGE306
Course Type: Required
Couse Group: First Cycle (Bachelor's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 2
Prt.: 0
Credit: 2
Lab: 0
ECTS: 3
Objectives of the Course

Arousing students' curiosity about the cruise tourism which is a rapidly growing type of tourism at world and Turkey, to expand employment opportunities.

Course Content

Developments in interior and exterior in the market in the field of cruise tourism, types of cruise tourism products,tasks of travel agencies serving to cruise tourism, general conditions of cruise investment and business.

Name of Lecturer(s)
Lec. Sibel KAÇAR
Learning Outcomes
1.Knows cruise tourism and dominates terminology.
2.Learns domestic market demand trends.
3.Understands demand trends of external market.
4.Knows physical and organizational structures of cruise ships.
5. Knows the observed changes of cruise product supply .
6.Gets absorb the difference of cruise investment and business from the other tourism investment.
7.
8.Knows the qualification of sales personel needed by the travel agency selling cruise package.
9.Knows charming elements of cruises ports in the world and Turkey.
10.Learns general port business, and be aware of that it is an alternatif employment opportunities
Recommended or Required Reading
Weekly Detailed Course Contents
Week 1 - Theoretical
Cruise tourism phenomenon and historical development process
Week 2 - Theoretical
Benefits and risks of cruise tourism
Week 3 - Theoretical
Types of cruise reunion
Week 4 - Theoretical
General structures and features of cruise ships
Week 5 - Theoretical
Organization structure of cruise ships
Week 6 - Theoretical
General structure of cruise reunion
Week 7 - Theoretical
Cruise product range and marketing
Week 8 - Theoretical
Services offered by travel agency to cruise reunion management
Week 9 - Theoretical
Leading companies and services in the cruise industry
Week 10 - Theoretical
World cruise routes
Week 11 - Theoretical
Mediterranean and Turkey's cruise routes
Week 12 - Theoretical
Cruise tourism as a field investment and business
Week 13 - Theoretical
Cruise port enterprises
Week 14 - Theoretical
Professional organizations
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%40
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory142256
Individual Work7107
Midterm Examination1516
Final Examination1516
TOTAL WORKLOAD (hours)75
Contribution of Learning Outcomes to Programme Outcomes
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PÇ-4
PÇ-5
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PÇ-7
PÇ-8
PÇ-9
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PÇ-14
PÇ-15
PÇ-16
PÇ-17
PÇ-18
PÇ-19
OÇ-1
1
1
1
5
3
2
1
1
1
1
1
4
4
5
4
3
OÇ-2
1
1
1
3
3
1
1
1
1
3
2
4
1
1
3
2
OÇ-3
1
1
1
3
3
2
1
1
1
3
2
4
1
1
3
2
OÇ-4
1
1
3
4
1
2
1
1
3
3
2
3
2
2
2
2
OÇ-5
1
1
4
3
2
2
1
1
2
2
2
5
2
3
2
2
OÇ-6
1
3
2
2
2
2
1
1
1
3
3
3
2
2
2
2
OÇ-7
2
2
3
4
2
2
1
3
2
4
5
4
3
4
2
2
OÇ-8
3
3
4
5
3
3
4
5
3
4
5
5
3
5
4
3
OÇ-9
3
2
3
4
3
3
4
1
1
1
1
3
3
1
5
3
OÇ-10
3
3
3
3
3
3
1
1
3
2
1
3
3
2
3
2
Adnan Menderes University - Information Package / Course Catalogue
2026