
| Course Code | : AGE408 |
| Course Type | : Required |
| Couse Group | : First Cycle (Bachelor's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 2 |
| Prt. | : 0 |
| Credit | : 2 |
| Lab | : 0 |
| ECTS | : 3 |
The aim of the lesson is,analysing and studying the strategic management approachs in terms of the touristic enterprises.
Strategy and similar concepts,features of strategical management,process,components,business and industrial environment analysis,senior management’s strategies,institutional strategies,competitive strategies,functional strategies,techniques of strategical management.
| Prof. Ülker ÇOLAKOĞLU |
| 1. | To be able to distinguish the concept of strategy than the similar ones and have a good information about the concept of strategy |
| 2. | To be able to comprehend the features of strategical management,process and components of strategic management |
| 3. | To be able to inform about how dealing with the business and industrial environment analysis techniques during the process of strategical management |
| 4. | To be able to comprehend the information about the evaluation methods of environmental components during the strategical management process |
| 5. | To be able to understand and apply the competitive strategies |
| 1. | Hayri Ülgen ve S.Kadri Mirze (2006). İşletmelerde Stratejik Yönetim, Literatür Yayıncılık, İstanbul |
| 2. | http://www.canaktan.org/yonetim/stratejik-yonetim/anasayfa-strateji.htm |
| 3. | http://www.danismend.com/konular/stratejiyon/STR-STRATEJIK%20YONETIM%20NEDIR.htm |
| Type of Assessment | Count | Percent |
|---|---|---|
| Midterm Examination | 1 | %40 |
| Final Examination | 1 | %60 |
| Activities | Count | Preparation | Time | Total Work Load (hours) |
|---|---|---|---|---|
| Lecture - Theory | 14 | 1 | 2 | 42 |
| Assignment | 4 | 4 | 0 | 16 |
| Midterm Examination | 1 | 5 | 1 | 6 |
| Final Examination | 1 | 10 | 1 | 11 |
| TOTAL WORKLOAD (hours) | 75 | |||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | PÇ-8 | PÇ-9 | PÇ-10 | PÇ-11 | PÇ-12 | PÇ-13 | PÇ-14 | PÇ-15 | PÇ-16 | PÇ-17 | PÇ-18 | PÇ-19 | |
OÇ-1 | 2 | 4 | 4 | 2 | 3 | 3 | 3 | 3 | 3 | 2 | 5 | 4 | 3 | ||||||
OÇ-2 | 3 | 5 | 5 | 3 | 5 | 4 | 3 | 5 | 3 | 4 | |||||||||
OÇ-3 | 3 | 5 | 5 | 5 | 5 | 5 | 4 | 5 | 4 | 5 | |||||||||
OÇ-4 | 2 | 5 | 4 | 3 | 5 | 5 | 3 | 4 | 3 | 3 | |||||||||
OÇ-5 | 3 | 5 | 5 | 3 | 5 | 5 | 4 | 4 | 5 | ||||||||||