
| Course Code | : AGE440 |
| Course Type | : Area Elective |
| Couse Group | : First Cycle (Bachelor's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 2 |
| Prt. | : 0 |
| Credit | : 2 |
| Lab | : 0 |
| ECTS | : 2 |
By pointing out the importance of customer loyalty, teaching the methods that can be used to maintain customer loyalty.
Teaching the subjects related with customer satisfaction and complaint method in order to maintain customer loyalty.