Information Package / Course Catalogue
Customer Loyalty
Course Code: AGE440
Course Type: Area Elective
Couse Group: First Cycle (Bachelor's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 2
Prt.: 0
Credit: 2
Lab: 0
ECTS: 2
Objectives of the Course

By pointing out the importance of customer loyalty, teaching the methods that can be used to maintain customer loyalty.

Course Content

Teaching the subjects related with customer satisfaction and complaint method in order to maintain customer loyalty.

Name of Lecturer(s)