| 1. | Social, understand the relationship between economic and political developments in the field of journalism and deeply understand the social function of journalism. |
| 2. | How theoretical and practical scientific research knows what should be done. |
| 3. | Local, national and international level in the political, economic, cultural and social structure and dynamics of information for the understanding of this dynamic will have. |
| 4. | Different models and theories in the field of communications and knows the critical studies on theories and methods within the scope approach. |
| 5. | Different style of journalism that requires knowledge, appropriate language and an effective journalistic form of word, sound, visual, you can configure different compositions such as images. |
| 6. | In constitutional regulation of the media's role and responsibilities, he knows the laws and international legal framework. |
| 7. | The norms of the news media, applications and editors in the national and international levels affect the perception by the public, political, economic and social development can comprehend. |
| 8. | Journalism can understand information technology and technological developments affecting the content of the relationship between society and the promotion and news. |
| 9. | Social sciences, developments in communications and journalism, new approaches, learn from research and information and thereby develop itself. |
| 10. | Creative, innovative and comprehensive way in writing on topics related to the field of oral and visual narrative forms of self-expression. |
| 11. | Of local news content, evaluate and critically analyze the effects observed nationally in the international arena. |
| 12. | Democracy, human rights, social, adhere to the scientific and professional ethics. |
| 13. | Racist, sexist and principal investor is aware of all kinds of policies would distinguish them and treats sensitive. |