Information Package / Course Catalogue
New Media and Content Production
Course Code: RTS418
Course Type: Area Elective
Couse Group: First Cycle (Bachelor's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 2
Prt.: 2
Credit: 3
Lab: 0
ECTS: 5
Objectives of the Course

The aim of this course is to explian the transition to new media from traditional media through the technological developments. The concept of new media will be explained within various platforms with their changing communication forms.

Course Content

The definiton of new media, a view on the concept of new media through the differences and similarities between traditional and new media.

Name of Lecturer(s)
Assoc. Prof. Nergiz GÜNDEL
Learning Outcomes
1.To be able to conceive the new media technology
2.To acknowledge new media platforms
3.To be able to distinguish the differences between traditional and new media
4.To be able to describe the new communication environement with its characteristics
5.Prepare and manage content through new media
Recommended or Required Reading
1.Binark Mutlu (2007) Yeni Medya Çalışmaları, İstanbul. Dipnot Yayınevi
2.Binark, M. (Der.) (2014) Yeni Medya Çalışmalarında Araştırma Yöntem ve Teknikleri. İstanbul: Ayrıntı Yayınları
3.Bilgili Can, Şener Gülüm (Der) (2013) Kitle İletişimde Yaşanan Degişimler, İstanbul Reklam Yaratıcıları Derneği.
4.Büyükaslan Ali, Kırık Ali Murat (Der)(2013) Sosyal Medya, İstanbul, Çizgi Yayınevi.
5.Sayımer İdil (Der) (2014) Yeni medya Araştırmaları, İstanbul, Liteaatürk Acedemia.
Weekly Detailed Course Contents
Week 1 - Theoretical & Practice
Introduction, informations about the course and recommendations
Week 2 - Theoretical & Practice
The definition of the concept of new media and informations on the use of terminology
Week 3 - Theoretical & Practice
The characteristics of new media
Week 4 - Theoretical & Practice
The differences and similarities between traditional and new media.
Week 5 - Theoretical & Practice
New media literacy
Week 6 - Theoretical & Practice
Social media and its characteristics
Week 7 - Theoretical & Practice
Digital Publications and Games
Week 8 - Theoretical & Practice
Midterm exam -New Media
Week 9 - Theoretical & Practice
New media as Screening Platform
Week 10 - Theoretical & Practice
New media and photo platforms
Week 11 - Theoretical & Practice
Social Networks
Week 12 - Theoretical & Practice
New media and the changing consumption perception
Week 13 - Theoretical & Practice
Digital generation and the uses of new media
Week 14 - Theoretical & Practice
Summary and evaluation
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%40
Project1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory132365
Midterm Examination124125
Final Examination113435
TOTAL WORKLOAD (hours)125
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
PÇ-13
PÇ-14
PÇ-15
PÇ-16
OÇ-1
5
5
4
OÇ-2
5
4
OÇ-3
4
4
5
4
4
5
5
4
4
4
OÇ-4
4
4
3
5
4
OÇ-5
4
4
5
4
Adnan Menderes University - Information Package / Course Catalogue
2026