Information Package / Course Catalogue
Political Economy of the Media
Course Code: MİÇ522
Course Type: Area Elective
Couse Group: Second Cycle (Master's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 3
Prt.: 0
Credit: 3
Lab: 0
ECTS: 5
Objectives of the Course

To deal with the media in the context of the economy-political approach and to examine the effects of media on society.

Course Content

The economic and political structure, organization and function of media; the transformation of the media, the ownership and ownership structure of the media, the reflection of media ownership on the content, the positioning of the media in the society, theoretical approaches to the media industry

Name of Lecturer(s)
Prof. Mustafa YILMAZ
Learning Outcomes
1.To indicate specific theories of political economy of media within communication studies
2.Describes the ownership structure and operations of media organizations
3.Names different communication systems and policies in the world
4.Defines the effects of globalization on media organizations, communication sectors and policies
5.Establishes a relationship between ownership structure of media organizations and news receiving and news production processes.
Recommended or Required Reading
1.Ceyhan, A., İ., Siyasal İletişimde Kamu Diplomasisi, Akademisyen Kitapevi, 2017
2.Tuncer, M.,U.,International Public Relations: Practices and Approaches, Peter Lang, 2018
3.Kuyucu, M., Türkiye'de Medya Ekonomisi, Esen Kitap, 2018
Weekly Detailed Course Contents
Week 1 - Theoretical
Mainstream Political Economy Approach
Week 2 - Theoretical
Critical Political Economy Approach
Week 3 - Theoretical
Cultural Industry Theory
Week 4 - Theoretical
Other Theories of Cultural Industries
Week 5 - Theoretical
Monopolization in the Media and Its Types, Media Oligopolies
Week 6 - Theoretical
Globalization and Global Media Groups
Week 7 - Theoretical
The Birth and Monopolization of The Media group in Turkey
Week 8 - Intermediate Exam
Midterm Exam
Week 9 - Theoretical
Presentations
Week 10 - Theoretical
Presentations
Week 11 - Theoretical
Presentations
Week 12 - Theoretical
Presentations
Week 13 - Theoretical
Presentations
Week 14 - Theoretical
Presentations
Week 15 - Final Exam
Final Exam
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%40
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory152375
Reading72121
Midterm Examination114115
Final Examination114115
TOTAL WORKLOAD (hours)126
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
OÇ-1
5
5
3
5
3
4
4
4
OÇ-2
5
5
3
5
3
4
4
4
OÇ-3
5
5
3
5
3
4
4
4
OÇ-4
5
5
3
5
3
4
4
4
OÇ-5
5
5
3
5
3
4
4
4
Adnan Menderes University - Information Package / Course Catalogue
2026