Information Package / Course Catalogue
Strategic Management
Course Code: İŞLE531
Course Type: Area Elective
Couse Group: Second Cycle (Master's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 3
Prt.: 0
Credit: 3
Lab: 0
ECTS: 5
Objectives of the Course

This course aims to familiarize students with major theories of strategic management issues and. A doctorate course students are expected processing seminar format of strategic management issues related to classroom discussion and exchange of information aimed to improve the visibility and understanding. Need to know the concepts of strategic management in business life as well as to academic field studies can contribute to bring constructive solutions to problems facing businesses.

Course Content

This course of objectives and targets identified business concepts and practices of strategic management process, including doctoral seminar course. This course will cover the major concepts and theories of strategic management.

Name of Lecturer(s)
Lec. Başak DOĞAN
Learning Outcomes
1.
2.
3.
4.
5.
Recommended or Required Reading
1.Philip Sadler, Strategic Management, Kogan Page Publishers, 2003.
Weekly Detailed Course Contents
Week 1 - Theoretical
The concept of Strategic Management
Week 2 - Theoretical
Development of strategic management
Week 3 - Theoretical
Theoretical approaches to strategic management
Week 4 - Theoretical
Resource-based approach
Week 5 - Theoretical
The company's vision and mission
Week 6 - Theoretical
Industry analysis
Week 7 - Theoretical
Industry analysis
Week 8 - Theoretical
Differentiation strategies
Week 9 - Theoretical
Differentiation strategies
Week 10 - Theoretical
Strategic Decision-making
Week 11 - Theoretical
Human resources and strategy
Week 12 - Theoretical
Strategic planning
Week 13 - Theoretical
Strategic alliances and networks of relations
Week 14 - Theoretical
Global Strategies
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%30
Final Examination1%70
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory142370
Midterm Examination125126
Final Examination130131
TOTAL WORKLOAD (hours)127
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
OÇ-1
3
5
2
5
3
5
2
3
4
3
OÇ-2
4
3
2
5
3
4
3
2
3
5
OÇ-3
3
2
3
5
4
3
5
2
3
4
OÇ-4
3
3
3
4
4
4
3
3
3
5
OÇ-5
4
4
4
5
5
2
2
3
3
3
Adnan Menderes University - Information Package / Course Catalogue
2026