The main objective of this course is to learn models of export marketing and export of the concept, controllable and uncontrollable factors in export marketing mix, with the recognition and the ability to manage these factors in the acquisition and realization of discussions on these issues.

This course is a competitive advantage in global markets to acquire businesses and evaluate strategies designed to maintain, from a critical perspective on them, and to examine theories of global marketing for the tools used in reviews, techniques and theories are related.