Information Package / Course Catalogue
Sports Marketıng and Sponsorshıp
Course Code: BSÖ651
Course Type: Area Elective
Couse Group: Third Cycle (Doctorate Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 3
Prt.: 0
Credit: 3
Lab: 0
ECTS: 7
Objectives of the Course

To inform the students about the application of marketing plans in the field of sport management, to apply the knowledge learned in the marketing, sponsorship and promotion subjects to market research and to pass on a case with a project

Course Content

sports products and services are marketed and delivered directly to sports consumers. The use of sports as a means of promoting industrial products and other consumer products

Name of Lecturer(s)