Week 1 - Theoretical
General Structure and Basic Concepts of Tourism, What is Tourism and Tourist?, Relationship between the Concepts of Leisure and Tourist, Definition and Characteristics of Tourism
Week 2 - Theoretical
Definition and Characteristics of Tourist, Tourist Typologies, Post-Tourist Concept, Tourism-Semiotics Relationship
Week 3 - Theoretical
Relationship of Tourism with Other Sciences, Tourism Before and After the Industrial Revolution, Factors Affecting the Development of Tourism
Week 4 - Theoretical
Types of Tourism
Week 5 - Theoretical
Types of Tourism
Week 6 - Theoretical
Types of Tourism
Week 7 - Theoretical
Functions of Tourism, Positive Economic Effects of Tourism, Concept of Qualified Tourist, Tourism-Globalization Relationship, Evaluations on Türkiye's Tourism Strategy
Week 8 - Theoretical
Concept of Alternative Tourism, Main Reasons for the Emergence of Alternative Tourism, Benefits Obtained by Alternative Tourism, Types of Alternative Tourism (Midterm Exam)
Week 9 - Theoretical
Structure and Components of the Tourism Industry, Basic Characteristics of the Tourism Industry, Tourism Supply and Main Characteristics, Tourism Demand and Main Characteristics
Week 10 - Theoretical
Tourism Product and Its Basic Elements, Differences Between Tourism Supply and Tourism Product, Elements That Make Up the Tourism Product
Week 11 - Theoretical
Tourism Businesses; Transportation Businesses (Railways, Seaways, Highways, Airlines), Accommodation Businesses, Food and Beverage Businesses, Travel Businesses, Recreation Businesses, Businesses Providing Other Supplementary Services, Duties, Authorities and Responsibilities of the Association of Turkish Travel Agencies (TÜRSAB)
Week 12 - Theoretical
Sustainable Tourism, Its Current Importance and Achievements
Week 13 - Theoretical
Analysis of Tourism Data, World Ranking in Tourism and Turkey's Position, Evaluation of Tourist Expenditures and Tourism Revenues
Week 14 - Theoretical
New Trends in Tourism