Information Package / Course Catalogue
Business Administration
Course Code: BYP110
Course Type: Required
Couse Group: Short Cycle (Associate's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 2
Prt.: 1
Credit: 3
Lab: 0
ECTS: 3
Objectives of the Course

To teach students the fundamental concepts of business management, the processes of establishing and managing businesses, business functions, and the place of businesses within the economic system.

Course Content

Introduction to business, Business organization and types, Manager and leadership, Production and marketing, Branding in business and Human resources

Name of Lecturer(s)
Learning Outcomes
1.Explain the fundamental concepts and principles of business administration.
2.Identify the objectives and responsibilities of business organizations.
3.Analyze the relationship between businesses and their external environment.
4.Describe the process of establishing a business.
5.Differentiate among various forms of business ownership and legal structures.
6.Explain the major business functions, including management, marketing, production, finance, and human resources.
7.Evaluate contemporary business practices and challenges.
Recommended or Required Reading
1.Berberoğlu, G. General Business Administration
2.Şimşek, M. Ş. & Çelik, A. Introduction to Business Administration
3.Dinçer, Ö. Introduction to Business Administration
Weekly Detailed Course Contents
Week 1 - Theoretical & Practice
Business and management concepts, historical development
Week 2 - Theoretical & Practice
The place of businesses within the economic system
Week 3 - Theoretical & Practice
Business environment and environmental factors
Week 4 - Theoretical & Practice
Business objectives and responsibilities
Week 5 - Theoretical & Practice
Entrepreneurship and the process of establishing a business
Week 6 - Theoretical & Practice
Investment decisions and feasibility studies
Week 7 - Theoretical & Practice
Establishment location selection
Week 8 - Theoretical & Practice
Legal Structures of Businesses + Midterm Exam
Week 9 - Theoretical & Practice
Capacity and size in businesses
Week 10 - Theoretical & Practice
Mergers and collaborations in businesses
Week 11 - Theoretical & Practice
Management function
Week 12 - Theoretical & Practice
Marketing function
Week 13 - Theoretical & Practice
Production and finance functions
Week 14 - Theoretical & Practice
Human resources management and current business practices
Assessment Methods and Criteria
Type of AssessmentCountPercent
Practice1%15
Term Assignment1%5
Midterm Examination1%20
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory140228
Lecture - Practice140114
Assignment1505
Individual Work14007
Practice Examination3116
Midterm Examination1606
Final Examination1819
TOTAL WORKLOAD (hours)75
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
OÇ-1
3
2
2
2
3
OÇ-2
3
2
3
2
4
OÇ-3
3
2
3
2
3
OÇ-4
3
2
3
4
3
OÇ-5
4
3
3
2
5
OÇ-6
3
3
4
2
4
OÇ-7
4
5
4
3
5
Adnan Menderes University - Information Package / Course Catalogue
2026