Information Package / Course Catalogue
Entrepreneurship
Course Code: İŞT207
Course Type: Non Departmental Elective
Couse Group: Short Cycle (Associate's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 2
Prt.: 0
Credit: 2
Lab: 0
ECTS: 2
Objectives of the Course

To provide the student to learn the basic concepts of entrepreneurship, to develop business idea, to prepare business plan, to establish business, to encourage and support the development of entrepreneurship ability

Course Content

Basic Concepts of Entrepreneurship, Development of Entrepreneurship and Entrepreneurship Process, Innovation and Creativity, SMEs, Concession and Intellectual Property Rights, Entrepreneurship Support and Incentives, Business Establishment Process, Business Idea Creation, Business Planning

Name of Lecturer(s)
Learning Outcomes
1.Explaining key concepts related to entrepreneurship
2.Recognizing the steps involved in developing a business idea and establishing a business
3.Understanding the relationship between entrepreneurship, SMEs, and innovation
4.Gaining knowledge about incentives for entrepreneurs and how to access them
5.Acquiring the knowledge and skills to prepare and present a business plan
Recommended or Required Reading
1.B. Zafer ERDOĞAN “Girişimcilik El Kitabı” KOSGEB
2.Orhan Küçük “Girişimcilik ve Küçük İşletme Yönetimi” Seçkin Yayınları
Weekly Detailed Course Contents
Week 1 - Theoretical
Basic Concepts of Entrepreneurship
Week 2 - Theoretical
Seeing Entrepreneurial Opportunities and Creating/Developing Ideas
Week 3 - Theoretical
Feasibility Analysis
Week 4 - Theoretical
Business Models, Customers, Value Propositions and Revenue Sources
Week 5 - Theoretical
Economy, Industry, Competition and Customer Analysis
Week 6 - Theoretical
Legal Infrastructure and Ethical Foundations of Enterprise
Week 7 - Theoretical
Marketing Principles and Management
Week 8 - Theoretical
Networking (Midterm Exam)
Week 9 - Theoretical
Determination and Management of the Financial Structure of the Enterprise, Access to Financial Resources for New Start-up
Week 10 - Theoretical
Innovation Management and Intellectual Property Rights
Week 11 - Theoretical
Professional Management of Enterprise and Strategic Management in SMEs
Week 12 - Theoretical
Management of the Growth Process and Growth Strategies
Week 13 - Theoretical
Business Plan Development
Week 14 - Theoretical
Successful Entrepreneurship Stories
Assessment Methods and Criteria
Type of AssessmentCountPercent
Assignment1%10
Quiz1%5
Midterm Examination1%25
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory140228
Assignment1213
Quiz1011
Midterm Examination1516
Final Examination18412
TOTAL WORKLOAD (hours)50
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
PÇ-13
PÇ-14
PÇ-15
OÇ-1
1
OÇ-2
1
OÇ-3
1
OÇ-4
2
OÇ-5
1
Adnan Menderes University - Information Package / Course Catalogue
2026