Information Package / Course Catalogue
Business Management - I
Course Code: PAR105
Course Type: Required
Couse Group: Short Cycle (Associate's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 4
Prt.: 0
Credit: 4
Lab: 0
ECTS: 4
Objectives of the Course

With this course, it is aimed that the student participates in management activities by making business establishment procedures.

Course Content

In the content of the course, concepts related to business management and managers are transferred. The management process (planning, decision making, organization, direction and control) is transferred.

Name of Lecturer(s)
Ins. Hande KAFADAR
Learning Outcomes
1.Can define the organizational design.
2.Knows and explains the terms of business and management science.
3.Define the functions of the business.
4.Seeing the organization as a whole.
5.Define the environmental variables that affect businesses.
Recommended or Required Reading
1.Kumkale, İ. General Business, Murathan Publishing House.
2.Editor: Ahmet Diken, General Business, Atlas Publishing House
3.Sabuncuoglu, Z, Tokol, T. General Business, Bursa
Weekly Detailed Course Contents
Week 1 - Theoretical
Business and Business Management
Week 2 - Theoretical
İşletmenin Tanımı ve Çeşitleri
Week 3 - Theoretical
Goals and Resources of the Enterprise, External Environment
Week 4 - Theoretical
Establishment Studies of the Business
Week 5 - Theoretical
Choosing the Establishment Location of the Business
Week 6 - Theoretical
Mission, Vision, Principles, Aims and Goals of the Business
Week 7 - Theoretical
Business Size Dimensions
Week 8 - Theoretical
Functions of Business Management
Week 9 - Theoretical
Production Systems, Planning and Control
Week 10 - Theoretical
Marketing, Pricing and Promotion
Week 11 - Theoretical
Branding Process in Businesses
Week 12 - Theoretical
Human Resources Management and R&D
Week 13 - Theoretical
Chaos Management in Business
Week 14 - Theoretical
Total quality Management
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%40
Final Rate1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory150345
Assignment125530
Midterm Examination1819
Final Examination115116
TOTAL WORKLOAD (hours)100
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
PÇ-13
PÇ-14
OÇ-1
3
3
4
4
4
3
4
3
3
4
4
3
3
4
OÇ-2
3
3
4
4
4
3
3
4
3
4
4
4
3
3
OÇ-3
3
3
4
4
3
4
4
4
4
3
3
3
3
4
OÇ-4
3
3
4
4
4
3
4
3
4
4
4
4
3
3
OÇ-5
3
3
3
4
4
4
3
3
4
4
3
4
3
3
Adnan Menderes University - Information Package / Course Catalogue
2026