Information Package / Course Catalogue
Field Sales Planning
Course Code: PAR267
Course Type: Required
Couse Group: Short Cycle (Associate's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 1
Prt.: 2
Credit: 2
Lab: 0
ECTS: 4
Objectives of the Course

It is aimed to transfer the theoretical information about sales and sales personnel to the students and to gain field experience for the students

Course Content

Relationship between traditional and modern sales, sales types, basic characteristics and professional development of salesperson, sales and distribution concepts.

Name of Lecturer(s)
Lec. Onur TERZİ
Learning Outcomes
1.Learning the modern sales concept
2.Understanding types of sales
3.Knowledge of salespeople
4.Learning field visits and planning
5.Preparation and analysis of field return reports
Recommended or Required Reading
1.Satış Yönetimi-Prof Dr. Cemal YÜKSELEN
Weekly Detailed Course Contents
Week 1 - Theoretical
Introduction of resources and course content
Week 2 - Theoretical
Traditional and Modern Sales
Week 3 - Theoretical
Sales Types
Week 4 - Theoretical
The Concept of Sales Representative and Its Importance
Week 5 - Theoretical
Professional Development of Sales Representatives
Week 6 - Theoretical
Qualities That Salesperson Should Have
Week 7 - Theoretical
Sales and Distribution
Week 8 - Theoretical
Sales and Distribution
Week 9 - Theoretical
Fieldwork Practice
Week 10 - Practice
Fieldwork Practice
Week 11 - Practice
Fieldwork Practice
Week 12 - Practice
Fieldwork Practice
Week 13 - Practice
Fieldwork Practice
Week 14 - Practice
Fieldwork Practice
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%40
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory80216
Assignment81224
Land Work93245
Midterm Examination1617
Final Examination1718
TOTAL WORKLOAD (hours)100
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
PÇ-13
PÇ-14
OÇ-1
4
5
5
5
5
5
4
4
4
3
2
5
5
5
OÇ-2
5
3
4
4
4
4
3
4
3
3
3
3
3
3
OÇ-3
5
4
5
4
4
5
3
4
4
4
4
4
4
4
OÇ-4
4
4
4
5
5
5
5
5
5
5
5
5
5
5
OÇ-5
3
3
4
4
4
4
5
4
4
4
4
5
4
4
Adnan Menderes University - Information Package / Course Catalogue
2026