
| Course Code | : PAR232 |
| Course Type | : Required |
| Couse Group | : Short Cycle (Associate's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 2 |
| Prt. | : 1 |
| Credit | : 3 |
| Lab | : 0 |
| ECTS | : 2 |
The ability of the learner to identify E-Commerce customers according to the product's product and sales strategies; customer to create marketing / sales strategies by creating databases on the internet according to their characteristics. , sales strategy and policies and customer characteristics according to the operator's E-Sales business, market and technological developments according to web page sales department related to make updates.
Create e-commerce customers, create databases on the Internet and help create marketing / sales strategies, create databases on the Internet and help create marketing / sales strategies, make E-Sales, and get updates on the sales page on the Web page.
| Lec. Onur TERZİ |
| 1. | Edit e-commerce activities |
| 2. | Ability to implement e-commerce activities |
| 3. | To teach electronic markets and marketing methods specific to these markets |
| 4. | To gain knowledge and skills to analyze electronic markets |
| 5. | To develop knowledge and skills to design and implement trade tools and methods to be applied in electronic markets. |
| 1. | Internet Marketing: Ramazan Aksoy |
| Type of Assessment | Count | Percent |
|---|---|---|
| Midterm Examination | 1 | %40 |
| Final Examination | 1 | %60 |
| Activities | Count | Preparation | Time | Total Work Load (hours) |
|---|---|---|---|---|
| Lecture - Theory | 14 | 0 | 2 | 28 |
| Assignment | 10 | 0 | 1 | 10 |
| Midterm Examination | 1 | 5 | 1 | 6 |
| Final Examination | 1 | 5 | 1 | 6 |
| TOTAL WORKLOAD (hours) | 50 | |||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | PÇ-8 | PÇ-9 | PÇ-10 | PÇ-11 | PÇ-12 | PÇ-13 | PÇ-14 | |
OÇ-1 | 4 | 4 | 5 | 5 | 3 | 4 | 5 | 4 | 3 | 4 | 4 | 5 | 5 | 4 |
OÇ-2 | 5 | 3 | 2 | 4 | 4 | 4 | 4 | 5 | 5 | 5 | 5 | 5 | 3 | 4 |
OÇ-3 | 5 | 4 | 5 | 5 | 4 | 5 | 4 | 4 | 4 | 3 | 4 | 4 | 4 | 3 |
OÇ-4 | 4 | 5 | 5 | 3 | 5 | 5 | 5 | 5 | 4 | 4 | 5 | 4 | 4 | 3 |
OÇ-5 | 4 | 4 | 4 | 3 | 3 | 3 | 3 | 5 | 4 | 4 | 4 | 2 | 2 | 2 |