
| Course Code | : İŞT255 |
| Course Type | : Area Elective |
| Couse Group | : Short Cycle (Associate's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 2 |
| Prt. | : 0 |
| Credit | : 2 |
| Lab | : 0 |
| ECTS | : 3 |
The aim of this course is to enable students to learn the general framework of how to develop and implement management strategies in enterprises.
How strategic management process takes place, features of strategic decisions, internal and external environmental analysis, industry branch analysis, aim, target, mission, purpose structure and hierarchy, swot analysis, strategy types, and portfolio analysis.
| 1. | Explain the basic concepts of strategic management |
| 2. | To be able to analyze the internal and external environment of the enterprise |
| 3. | To have knowledge about management strategies for innovation, information and communication technologies |
| 4. | To be able to explain the issues of analysis of strategies and decision making |
| 5. | Express the necessary conditions for the successful implementation of strategies |
| Type of Assessment | Count | Percent |
|---|---|---|
| Assignment | 1 | %5 |
| Quiz | 1 | %5 |
| Midterm Examination | 1 | %30 |
| Final Examination | 1 | %60 |
| Activities | Count | Preparation | Time | Total Work Load (hours) |
|---|---|---|---|---|
| Lecture - Theory | 14 | 2 | 2 | 56 |
| Assignment | 2 | 4 | 0 | 8 |
| Midterm Examination | 1 | 4 | 1 | 5 |
| Final Examination | 1 | 5 | 1 | 6 |
| TOTAL WORKLOAD (hours) | 75 | |||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | PÇ-8 | |
OÇ-1 | 4 | 4 | 1 | 4 | 3 | 1 | 5 | 4 |
OÇ-2 | 4 | 4 | 1 | 4 | 3 | 1 | 5 | 4 |
OÇ-3 | 4 | 4 | 3 | 4 | 3 | 1 | 5 | 4 |
OÇ-4 | 4 | 4 | 1 | 4 | 3 | 1 | 5 | 4 |
OÇ-5 | 4 | 4 | 1 | 4 | 3 | 1 | 5 | 4 |