
| Course Code | : PZL209 |
| Course Type | : Required |
| Couse Group | : Short Cycle (Associate's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 2 |
| Prt. | : 0 |
| Credit | : 2 |
| Lab | : 0 |
| ECTS | : 2 |
Aim of this lesson is to give basic legal information about marketing to marketing students.
Defining marketing related legislation, sanctions, marketer responsibilities, ethics, and contract types of contract, and disclosure of consumer protection laws and regulations relating to the judiciary cysteine learning in solving problems.
| 1. | To be able to have information about people who involved in relations foreign business and other business of merchant |
| 2. | To be able to have information about legal status of employees in the marketing area. (Current status and the status after law amendment). |
| 3. | To be able to have information between marketer and consumers. |
| 4. | To be able to have information about sales forms, contracts and features of them. |
| 5. | To be able to have information about potential conflict and their solutions |
| 1. | Marketing Regulations, Erdal ÜNSALAN, Detay Yayıncılık |
| Type of Assessment | Count | Percent |
|---|---|---|
| Midterm Examination | 1 | %40 |
| Final Examination | 1 | %70 |
| Activities | Count | Preparation | Time | Total Work Load (hours) |
|---|---|---|---|---|
| Lecture - Theory | 14 | 0 | 2 | 28 |
| Reading | 5 | 1 | 0 | 5 |
| Midterm Examination | 1 | 5 | 1 | 6 |
| Final Examination | 1 | 6 | 1 | 7 |
| TOTAL WORKLOAD (hours) | 46 | |||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | PÇ-8 | PÇ-9 | PÇ-10 | PÇ-11 | PÇ-12 | PÇ-13 | PÇ-14 | PÇ-15 | |
OÇ-1 | 5 | 3 | 1 | 3 | 5 | 3 | 5 | 1 | 3 | 1 | 3 | 5 | 3 | 1 | 3 |
OÇ-2 | 5 | 3 | 1 | 5 | 5 | 3 | 5 | 1 | 3 | 1 | 3 | 1 | 3 | 1 | 3 |
OÇ-3 | 5 | 5 | 1 | 5 | 5 | 5 | 5 | 1 | 3 | 1 | 3 | 5 | 3 | 1 | 3 |
OÇ-4 | 5 | 3 | 1 | 3 | 5 | 1 | 5 | 1 | 3 | 1 | 3 | 3 | 3 | 1 | 3 |
OÇ-5 | 5 | 5 | 1 | 5 | 5 | 1 | 5 | 1 | 3 | 1 | 3 | 5 | 3 | 1 | 3 |