Information Package / Course Catalogue
Personal Sales Techniques
Course Code: PMP202
Course Type: Required
Couse Group: Short Cycle (Associate's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 4
Prt.: 0
Credit: 4
Lab: 0
ECTS: 6
Objectives of the Course

The student, according to the market and the characteristics of the target audience to be able to follow the profession with related publications, software packages analyze be able to select software packages used in the process of selling out according to the company, according to the sales staff performance evaluations ability to provide the motivation by identifying the need for motivation, community and implemented by acting according to the rules required by the work ethic that to achieve the sales process, performing in this context; The customer can determine the properties of resources by searching for potential customers to carry out their sales process, preparing pre-sales, after-sales services to keep up with the stress and manage time is to be able to use effectively.

Course Content

Concept Sales Representative, Sales Representative of the Occupational Development Process, Sales Representative Training Program, stress and time management, measurement determined performance criteria, ensuring the motivation of the sales staff, Personal Selling and Morality

Name of Lecturer(s)
Learning Outcomes
1.
2.
3.
4.
5.
Recommended or Required Reading
Weekly Detailed Course Contents
Week 1 - Theoretical
Personal Definition of Sales Promotion Features and Differences from Other Operations, Personal Sales Pros and Cons
Week 2 - Theoretical
Concept Sales Representative, Sales Representative Responsibilities, Sales Representative Needed None of the properties
Week 3 - Theoretical
Process of Professional Development Sales Representative, Sales Representative Training Program, to follow the publications related to the profession of Sales Representatives
Week 4 - Theoretical
analysis of the software used in the sales process, the choice of software used in the sales process
Week 5 - Theoretical
Ensuring the motivation of the sales staff,
Week 6 - Theoretical
Measuring the performance criteria identified
Week 7 - Theoretical
Personal Selling and Morality
Week 8 - Intermediate Exam
Midterm
Week 9 - Theoretical
Personal Selling Activities in the Communication, Importance of Communication, Oral Communication, Personal Selling in non-verbal communication, body language
Week 10 - Theoretical
Your Sales Process and Stages, Information Collection and Preparation in Your Sales Process
Week 11 - Theoretical
Sales memories in Your Sales Process Your Sales Presentation and Presentation Strategies
Week 12 - Theoretical
Customer Objections and Appeals causes and solutions in Your Sales Process
Week 13 - Theoretical
Closing the Personal Selling Process Closing Techniques, Closing Time
Week 14 - Theoretical
Stress and manage time
Week 15 - Theoretical
An overview of what has been learned about the course
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%40
Final Examination1%70
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory140456
Assignment55025
Individual Work85040
Midterm Examination115116
Final Examination112113
TOTAL WORKLOAD (hours)150
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
PÇ-13
PÇ-14
PÇ-15
OÇ-1
5
5
5
5
OÇ-2
5
5
5
5
OÇ-3
5
5
5
5
OÇ-4
5
5
5
5
OÇ-5
Adnan Menderes University - Information Package / Course Catalogue
2026