
| Course Code | : KTO019 |
| Course Type | : Area Elective |
| Couse Group | : Short Cycle (Associate's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 2 |
| Prt. | : 0 |
| Credit | : 2 |
| Lab | : 0 |
| ECTS | : 2 |
The aim of this course is to enable students to understand the concept of health tourism, the state of health tourism in the world and Turkey, the types of health tourism, and the management processes.
This course begins by addressing the concept of health tourism and its historical development, and provides a detailed analysis of the types and characteristics of health tourism. The course, which examines the health tourism market and current trends within it, focuses on the management processes of health tourism businesses. International regulations, quality management, marketing strategies, and ethical issues are among the important topics of the course. Additionally, topics such as the role of technology in health tourism and the opportunities and challenges of health tourism in Turkey are also covered. The course concludes with case studies and general assessments.
| 1. | He'She can define the concept of health tourism. |
| 2. | He/She can explain the historical development of health tourism. |
| 3. | He/She will be able to recognize the types of health tourism and their characteristics. |
| 4. | He/She will be able to analyze the health tourism market and the trends in this market. |
| 5. | He/She will be able to understand the management processes of health tourism businesses. |
| 1. | Tengilimoğlu, D. (2020). Sağlık Turizmi - Siyasal Kitabevi |
| Type of Assessment | Count | Percent |
|---|---|---|
| Attending Lectures | 1 | %5 |
| Assignment | 1 | %5 |
| Midterm Examination | 1 | %30 |
| Final Examination | 1 | %60 |
| Activities | Count | Preparation | Time | Total Work Load (hours) |
|---|---|---|---|---|
| Lecture - Theory | 14 | 0 | 2 | 28 |
| Assignment | 3 | 1 | 0 | 3 |
| Midterm Examination | 1 | 8 | 0 | 8 |
| Final Examination | 1 | 10 | 1 | 11 |
| TOTAL WORKLOAD (hours) | 50 | |||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | PÇ-8 | PÇ-9 | PÇ-10 | PÇ-11 | PÇ-12 | PÇ-13 | PÇ-14 | |
OÇ-1 | 4 | 3 | ||||||||||||
OÇ-2 | 2 | 1 | ||||||||||||
OÇ-3 | 4 | |||||||||||||
OÇ-4 | 4 | 3 | ||||||||||||
OÇ-5 | 4 | 2 | ||||||||||||