Information Package / Course Catalogue
Sales Management
Course Code: IYO267
Course Type: Area Elective
Couse Group: Short Cycle (Associate's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 2
Prt.: 0
Credit: 2
Lab: 0
ECTS: 3
Objectives of the Course

The transfer of information about the execution and management of sales activities that can be thought of as the task of managing the point of contact with the customer when marketing activities are carried out.

Course Content

Basic concepts in sales management context, sales process and sales management are explained in this lesson.

Name of Lecturer(s)