Information Package / Course Catalogue
| Course Code | : İPZ209 |
| Course Type | : Area Elective |
| Couse Group | : Short Cycle (Associate's Degree) |
| Education Language | : Turkish |
| Work Placement | : Students are required, as part of the course "İMEU201 – Workplace Vocational Training" (30 ECTS) offered in the fourth semester, to undertake and successfully complete workplace vocational training for a minimum of 70 working days at enterprises designated in accordance with the provisions of the Aydın Adnan Menderes University Directive on Workplace Vocational Training. |
| Theory | : 2 |
| Prt. | : 0 |
| Credit | : 2 |
| Lab | : 0 |
| ECTS | : 3 |
This course aims to provide students receiving marketing education with fundamental legal knowledge relevant to their field.
The course covers the identification of legislation related to marketing, sanctions, marketers' responsibilities, and ethical rules. It examines the legal status of marketers under the Code of Obligations, marketer-consumer relations, and types of contracts. Within the scope of Law No. 6502 on the Protection of Consumers, topics include types of sales, defective goods and their consequences, legal remedies available to consumers, instalment and distance sales, and consumer courts. The course also addresses unfair competition, explaining the laws and regulations related to consumer protection and teaching the judicial system used to resolve related disputes.
| 1. | To have information about people who involved in relations foreign business and other business of merchant. |
| 2. | To have information about legal status of employees in the marketing area. (Current status and the status after law amendment) |
| 3. | To have information between marketer and consumers |
| 4. | To have information about sales forms, contracts and features of them |
| 5. | To have information about potential conflict and their solutions |
| 1. | Lecturers Lesson Notes |
| 2. | E. ÜNSALAN, Pazarlama Mevzuatı, Detay Yayıncılık |
| Type of Assessment | Count | Percent |
|---|---|---|
| Assignment | 1 | %10 |
| Quiz | 1 | %10 |
| Midterm Examination | 1 | %20 |
| Final Examination | 1 | %60 |
| Activities | Count | Preparation | Time | Total Work Load (hours) |
|---|---|---|---|---|
| Lecture - Theory | 14 | 1 | 2 | 42 |
| Assignment | 1 | 3 | 0 | 3 |
| Quiz | 1 | 4 | 1 | 5 |
| Midterm Examination | 1 | 10 | 1 | 11 |
| Final Examination | 1 | 15 | 1 | 16 |
| TOTAL WORKLOAD (hours) | 77 | |||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | PÇ-8 | PÇ-9 | PÇ-10 | PÇ-11 | PÇ-12 | PÇ-13 | PÇ-14 | PÇ-15 | |
OÇ-1 | 5 | 3 | 3 | 5 | 3 | 5 | 5 | 3 | |||||||
OÇ-2 | 5 | 3 | 5 | 5 | 3 | 5 | 3 | ||||||||
OÇ-3 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 3 | |||||||
OÇ-4 | 5 | 3 | 3 | 5 | 5 | 3 | 3 | ||||||||
OÇ-5 | 5 | 5 | 5 | 5 | 5 | 5 | 3 | ||||||||