Information Package / Course Catalogue
Introduction to E-Commerce
Course Code: İŞT170
Course Type: Non Departmental Elective
Couse Group: Short Cycle (Associate's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 2
Prt.: 0
Credit: 2
Lab: 0
ECTS: 2
Objectives of the Course

With the opportunities provided by new communication technologies, the transformation of traditional commerce into E-commerce, the meaning of E-commerce, its strategic use and E-commerce applications are to be understood by students at a rate that can be used in business life.

Course Content

Historical Development of Electronic Commerce, Basic Concepts of Internet and Electronic Commerce, Online Marketing and Advertising, Electronic Commerce Applications, Electronic Commerce and Law.

Name of Lecturer(s)