Information Package / Course Catalogue
E Sales Retailing
Course Code: PSY209
Course Type: Area Elective
Couse Group: Short Cycle (Associate's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 2
Prt.: 0
Credit: 2
Lab: 0
ECTS: 3
Objectives of the Course

The aim of this course is to enable students to comprehend Electronic Commerce Applications at the rate that can be used in business life.

Course Content

Historical Development of Electronic Commerce, Basic Concepts of Internet and Electronic Commerce, Marketing and Advertising over the Internet, Electronic Commerce Applications, Financial Investment Instruments.

Name of Lecturer(s)