Information Package / Course Catalogue - Adnan Menderes University

General Information Unit Staff Academic Information Programme Outcomes Course Structure Diagram Contact Information

Person Responsible for Information Package

Lec. Elif Meryem YURDAKUL ŞİPAL

Corporate Store İmage

Course Code	: PSY213
Course Type	: Area Elective
Couse Group	: Short Cycle (Associate's Degree)
Education Language	: Turkish
Work Placement	: N/A

Theory	: 2
Prt.	: 0
Credit	: 2
Lab	: 0
ECTS	: 3

Objectives of the Course

Students taking this course will be able to recognize the concepts of corporate strategy, corporate culture, corporate personality and corporate identity and be able to practice in the sector.

Course Content

To be able to explain the concepts of corporate strategy, corporate culture, corporate personality and corporate identity and to analyze the relationship between them.

Name of Lecturer(s)