Information Package / Course Catalogue
Behavioral Finance
Course Code: ML471
Course Type: Area Elective
Couse Group: First Cycle (Bachelor's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 3
Prt.: 0
Credit: 3
Lab: 0
ECTS: 5
Objectives of the Course

This course aims to teach the psychological and behavioral dimensions of financial decision-making processes. It provides students with knowledge about cognitive biases, emotions, and social factors that influence the decisions of individuals and investors. The assumptions of traditional finance theories are compared with behavioral finance approaches. Furthermore, irrational behaviors in financial markets and their effects on market outcomes are evaluated.

Course Content

The course begins with the emergence and fundamental concepts of behavioral finance. Differences between traditional finance theories and behavioral finance approaches are examined. Cognitive biases, heuristic decision-making processes, and the effects of emotions on investment decisions are evaluated. Behavioral tendencies such as overconfidence, loss aversion, herd behavior, and framing effects are analyzed. In addition, financial market anomalies and the implications of behavioral finance for public policies and investment strategies are discussed.

Name of Lecturer(s)
Learning Outcomes
1.Explains the fundamental concepts and theoretical approaches of behavioral finance.
2.Analyzes cognitive biases in financial decision-making processes.
3.Evaluates the effects of emotions and social factors on investment behavior.
4.Interprets financial market anomalies from a behavioral finance perspective.
5.Applies behavioral finance findings to investment decisions and policy practices.
Recommended or Required Reading
1.Ackert, L. F. & Deaves, R. Behavioral Finance: Psychology, Decision-Making, and Markets. Cengage Learning.
Weekly Detailed Course Contents
Week 1 - Theoretical
Introduction to Behavioral Finance
Week 2 - Theoretical
Traditional Finance and Behavioral Finance
Week 3 - Theoretical
Decision-Making Processes and Rationality
Week 4 - Theoretical
Cognitive Biases
Week 5 - Theoretical
Heuristic Decision-Making
Week 6 - Theoretical
Emotions and Financial Decisions
Week 7 - Theoretical
Overconfidence and Representativeness Bias
Week 8 - Intermediate Exam
Midterm Examination
Week 9 - Theoretical
Loss Aversion and Prospect Theory
Week 10 - Theoretical
Herd Behavior and Financial Bubbles
Week 11 - Theoretical
Financial Market Anomalies
Week 12 - Theoretical
Behavioral Corporate Finance
Week 13 - Theoretical
Behavioral Finance and Public Policies
Week 14 - Theoretical
Current Research and Case Analyses
Assessment Methods and Criteria
Type of AssessmentCountPercent
Presentation1%10
Assignment1%10
Midterm Examination1%20
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory144398
Midterm Examination110111
Final Examination110111
TOTAL WORKLOAD (hours)120
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
OÇ-1
5
5
5
5
5
4
5
4
4
5
OÇ-2
5
4
5
4
5
4
5
4
5
4
OÇ-3
4
5
4
5
4
5
5
4
5
4
OÇ-4
5
4
5
4
5
4
5
4
5
4
OÇ-5
5
5
5
4
4
4
5
4
5
4
Adnan Menderes University - Information Package / Course Catalogue
2026