Information Package / Course Catalogue
Economics and Entrepreneurship
Course Code: EFS156
Course Type: Non Departmental Elective
Couse Group: First Cycle (Bachelor's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 2
Prt.: 0
Credit: 2
Lab: 0
ECTS: 3
Objectives of the Course

Entrepreneurship and innovation are the are the highest value-added elements in the new economy. This class aims to teach students interested in entepreneurship about creating awareness as applied to their career. This class under the framework of KOSGEB's Support Program Management and the scope of the Applied Entrepreneurial Training is equal in nature and will provide students that are succesful with an Applied Entrepreneurial Training Participation certificate. This document will allow students to set up their planned business with the support of KOSGEB. ALL STUDENTS from ALL DEPARTMENTS would be able to select this course

Course Content

Basic concepts of economics and economic systems; basic concepts of business and business management; establishment, objectives and legal structure of the enterprise; management processes and functions in enterprises; management of human resources and other resources; entrepreneurship and entrepreneurship concepts, success factors in entrepreneurship; entrepreneurship culture, entrepreneurship process and entrepreneurship types; career planning, original ideas, extraordinary examples; Turkish Patent and Trademark Authority; Industrial Property Law; small and medium-sized enterprises; management processes and functions in small businesses; business idea development, innovation and innovation, business plan making, elements of the business plan, writing and presentation; preparing a project related to entrepreneurship in a specific area and subject.

Name of Lecturer(s)
Learning Outcomes
1.Counts the foundational principles of entrepreneurship
2.Distinguishes when a business idea is valuable and innovativew
3.Constructs a business plan and model
4.Applies methods of market research to the business idea.
5.Carries out financial planning with the business idea.
6.Considers goods/services manufacturing with relation to the business idea
7.Presents the business idea in an effective manner.
Recommended or Required Reading
1.The Lean Startup - How Today's Entrepreneurs use Continious Innovation To Create Radically Sucessful Businesses' Eric Ries, Crown Business 2011 Web sitesi: http://www.slideshare.net/mobile/PaulShawSmith/business-planning-for-startups
2.Richards, Doug, 'How to Start A Creative Business', David&Charles May 2013
Weekly Detailed Course Contents
Week 1 - Theoretical
Principle foundations of Entrepreneurs, Entrepreneurship, foundations of entrepreneurial thought, testing of entrepreneurial identity
Week 2 - Theoretical
Entrepreneurial process, developing business ideas, and creativity Techniques for solving creative problems, innovation
Week 3 - Theoretical
Business plan concepts and business plan elements (market research) Researching the market with primary and secondary sources, identifying clients and their current and future needs
Week 4 - Theoretical
Business plan concepts and business plan elements (market research) Analysis of mixed marketing along the lines of the marketing plan (good, price, distribution)
Week 5 - Theoretical
Business plan concepts and business plan elements (manufacturing, production/service plan) planning production
Week 6 - Theoretical
Business plan concepts and business plan elements (management plan) Considering management plan and its adaptation to the business plan Human resources management
Week 7 - Theoretical
Business plan concepts and business plan elements (financial plan) Finding financial sources, planning the investment, preparing the financial portrait, and principles of financial management, Accounting (budget and cash flow)
Week 8 - Theoretical
Business plan concepts and business plan elements (financial plan) Finding financial sources, planning the investment, preparing the financial portrait, and principles of financial management, Accounting (budget and cash flow) (Midterm exam)
Week 9 - Theoretical
Market Research and workshop project according to the market plan
Week 10 - Theoretical
Manufacturing (production, service) plan workshop project
Week 11 - Theoretical
Workshop project for the management plan
Week 12 - Theoretical
Workshop project for the financial plan
Week 13 - Theoretical
Business plan concepts and a holistic view, for example business applications, sustainability, change management, and growth Information management
Week 14 - Theoretical
Writing of Business Plan and Presentation
Assessment Methods and Criteria
Type of AssessmentCountPercent
Attending Lectures1%5
Assignment1%5
Midterm Examination1%30
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory141242
Assignment110111
Midterm Examination110111
Final Examination110111
TOTAL WORKLOAD (hours)75
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
PÇ-13
OÇ-1
OÇ-2
5
OÇ-3
OÇ-4
OÇ-5
OÇ-6
OÇ-7
Adnan Menderes University - Information Package / Course Catalogue
2026