
| Course Code | : ISL317 |
| Course Type | : Area Elective |
| Couse Group | : First Cycle (Bachelor's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 3 |
| Prt. | : 0 |
| Credit | : 3 |
| Lab | : 0 |
| ECTS | : 5 |
This course deals with the basic concepts of entrepreneuship which is considered to be the basic dynamic of the economy and intoroduces the characteristics of the entrepreneurs and highlights the importance of small businesses.
Entrepreneurs and entrepreneurship concept, The importance of entrepreneurship, small business management, problems faced and solutions of medium-sized entrepreneurs.
| 1. | Explains business development within the framework of strategic management. |
| 2. | Conducts market research and competitive analysis. |
| 3. | Generates and evaluates new product/service ideas. |
| 4. | Applies business model design techniques. |
| 5. | Plans collaboration and partnership development strategies. |
| 6. | Analyzes business development processes through practical cases. |
| 1. | KÜÇÜK, Orhan, Girişimcilik ve Küçük İşletme Yönetimi, Seçkin Yayıncılık, Ankara, 2009 |
| 2. | DÖM, Serpil; Girişimcilik ve Küçük İşletme Yöneticiliği, Detay Yayıncılık, Ankara,2008. |
| Type of Assessment | Count | Percent |
|---|---|---|
| Midterm Examination | 1 | %40 |
| Final Examination | 1 | %60 |
| Activities | Count | Preparation | Time | Total Work Load (hours) |
|---|---|---|---|---|
| Lecture - Theory | 14 | 2 | 3 | 70 |
| Midterm Examination | 1 | 25 | 1 | 26 |
| Final Examination | 1 | 28 | 1 | 29 |
| TOTAL WORKLOAD (hours) | 125 | |||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | PÇ-8 | PÇ-9 | PÇ-10 | |
OÇ-1 | 4 | 4 | 3 | 3 | 3 | 3 | 2 | 3 | 2 | 3 |
OÇ-2 | 4 | 4 | 4 | 4 | 4 | 4 | 3 | 4 | 3 | 4 |
OÇ-3 | 4 | 4 | 4 | 4 | 4 | 4 | 3 | 4 | 3 | 4 |
OÇ-4 | 4 | 3 | 4 | 3 | 3 | 3 | 2 | 3 | 2 | 3 |
OÇ-5 | 4 | 4 | 4 | 4 | 4 | 4 | 3 | 4 | 3 | 4 |
OÇ-6 | 4 | 4 | 5 | 4 | 4 | 4 | 3 | 4 | 3 | 4 |