Information Package / Course Catalogue
Strategic Management in Public
Course Code: SBK312
Course Type: Area Elective
Couse Group: First Cycle (Bachelor's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 3
Prt.: 0
Credit: 3
Lab: 0
ECTS: 5
Objectives of the Course

Strategic management process, organizations, future trends, includes applications and decisions. Strategic management course in the public sector. In other words, this course-to-date with the real decision-making and policy-making skills are gained for the solution of problems

Course Content

Definition of the strategy, strategic decisions, strategic plans, policies, and the definition of strategic management in the private sector, public institutions and the meaning of strategic management, general globalization and global strategies, opportunities and threats analysis, the next analysis, the choice of organizational structure, resource allocation, organizational culture, leadership styles and strategies for the evaluation and control. Elections and strategies, the state's development plans and strategies, and strategies for local governments. Public institutions, new visions of sustainable development

Name of Lecturer(s)
Learning Outcomes
1.To be able to comprehend theoretical perspective in terms of values within the organizational structure and objectives
2.To be able to see the the position of public institutions in Global change , the changing understanding of the state.
3.To be able to comprehend the need for multiple and long-term thinking
4.To be able to use public means of quality and sustainable development
5.Having knowledge about application-operation and institutions in the field.
Recommended or Required Reading
1.Argüden, Y.(2004), Yeni Dünyada Strateji ve Yönetim.
2.Bryant, S. (1997), Strategic Management.
Weekly Detailed Course Contents
Week 1 - Theoretical
Course scope, purpose, method. Introduction.
Week 2 - Theoretical
Definitions, strategy, strategic management. The importance of the strategy.
Week 3 - Theoretical
The Importance of Strategic Management in Public Sector
Week 4 - Theoretical
Strategic Management Process in Public Sector
Week 5 - Theoretical
Application of Strategic Management in Public Sector
Week 6 - Theoretical
Challenges Facing Strategic Management in the Public Sector
Week 7 - Theoretical
Leadership in Strategic Management
Week 8 - Theoretical
Preparation techniques of strategic management
Week 9 - Theoretical
Effective Communication in Strategic Management
Week 10 - Theoretical
Stages of strategic management
Week 11 - Theoretical
Differences in institutions, Private sector and public institutions
Week 12 - Theoretical
Strategic management of public administration system
Week 13 - Theoretical
Local government units and strategic management
Week 14 - Theoretical
Strategic management and international institutions and standarts
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%40
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory144398
Midterm Examination110111
Final Examination120121
TOTAL WORKLOAD (hours)130
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
OÇ-1
5
5
5
5
5
OÇ-2
5
5
5
4
4
OÇ-3
5
5
5
5
5
OÇ-4
5
5
5
5
5
OÇ-5
4
5
4
3
2
Adnan Menderes University - Information Package / Course Catalogue
2026