Information Package / Course Catalogue
Course Code
Course Type
Couse Group
Education Language
Work Placement
Theory: 0
Prt.: 0
Credit: 0
Lab: 0
ECTS
Objectives of the Course

Course Content

Name of Lecturer(s)
Learning Outcomes
1.Explains the basic concepts and functions of business.
2.Classifies types of businesses and forms of establishment.
3.Defines the functions of management, production, marketing, finance, and human resources.
4.Analyzes the business environment (economic, social, technological).
5.Discusses ethical principles and the concept of social responsibility in the business world.
6.Evaluates current business practices at a basic level.
Recommended or Required Reading
1.Genel İşletme, Prof. Dr. Şan ÖZ-ALP ve diğerleri, AÖF Yayınları, Eskişehir, 1999.
Weekly Detailed Course Contents
Week 1 - Theoretical
Introduction to Business, Basic Concepts
Week 2 - Theoretical
Business Features
Week 3 - Theoretical
Economic and Legal Environment
Week 4 - Theoretical
Demographic Environment, Social Environment
Week 5 - Theoretical
Concept of Management, Management Functions
Week 6 - Theoretical
Organization
Week 7 - Theoretical
Human Resource Management
Week 8 - Theoretical
Time Value of Money
Week 9 - Theoretical
Functions of Human Resource Management
Week 10 - Theoretical
Marketing Management
Week 11 - Theoretical
Product and Price
Week 12 - Theoretical
Distribution
Week 13 - Theoretical
Promotion
Week 14 - Theoretical
Discussion, problem solving for the final exam
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%40
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory142370
Midterm Examination125126
Final Examination130131
TOTAL WORKLOAD (hours)127
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
OÇ-1
5
5
5
5
1
3
4
4
1
1
OÇ-2
4
5
5
5
5
4
4
5
4
4
OÇ-3
4
4
4
5
5
5
3
3
3
5
OÇ-4
3
4
4
4
5
5
5
5
5
5
OÇ-5
4
4
5
5
5
5
5
5
5
5
OÇ-6
Adnan Menderes University - Information Package / Course Catalogue
2026