Information Package / Course Catalogue
International Hotel Management (english)
Course Code: YHM335
Course Type: Required
Couse Group: First Cycle (Bachelor's Degree)
Education Language: English
Work Placement: N/A
Theory: 2
Prt.: 0
Credit: 2
Lab: 0
ECTS: 2
Objectives of the Course

To gain knowledge about hotel management in international level and to recognize management applications of chain hotels in different regions and coutries.

Course Content

For the understand international hotels’ activities, this course aimed to gain knowledge about international hotel chains’ organizational structure and general and regional strategies.

Name of Lecturer(s)
Learning Outcomes
1. To know international hotel chains.
2.To understand management and organizational structure of international hotel chains.
3.To learn regional set up of international hotel chains.
4.To realize competitive strategies of international hotel businesses.
5.To learn investment strategies of international hotel businesses.
6.To recognize international hotel businesses which are operating in well known tourism destinations and countries.
Recommended or Required Reading
1.Gee, Chuck Y.(1994), International Hotel Management, AH&MA, Michigan.
Weekly Detailed Course Contents
Week 1 - Theoretical
International hotel businesses / determination of students presentations.
Week 2 - Theoretical
Organization and strategies of international hotel businesses
Week 3 - Theoretical
Students presentations/Discussions
Week 4 - Theoretical
Students presentations/Discussions
Week 5 - Theoretical
Students presentations/Discussions
Week 6 - Theoretical
Students presentations/Discussions
Week 7 - Theoretical
Students presentations/Discussions
Week 8 - Theoretical
Students presentations/Discussions
Week 9 - Intermediate Exam
Mid term exam
Week 10 - Theoretical
Students presentations/Discussions
Week 11 - Theoretical
Students presentations/Discussions
Week 12 - Theoretical
Students presentations/Discussions
Week 13 - Theoretical
Students presentations/Discussions
Week 14 - Theoretical
Delivery of final reports
Week 15 - Theoretical
Revision
Week 16 - Final Exam
Mid term exam
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%40
Final Examination1%70
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory140228
Term Project121122
TOTAL WORKLOAD (hours)50
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
PÇ-13
PÇ-14
PÇ-15
PÇ-16
OÇ-1
5
5
5
5
5
5
5
5
5
5
5
5
OÇ-2
5
5
5
5
5
5
5
5
5
5
5
5
OÇ-3
5
5
5
5
5
5
5
5
5
5
5
5
OÇ-4
5
5
5
5
5
5
5
5
5
5
5
5
OÇ-5
5
5
5
5
5
5
5
5
5
5
5
5
OÇ-6
5
5
5
5
5
5
5
5
5
5
5
5
Adnan Menderes University - Information Package / Course Catalogue
2026