Information Package / Course Catalogue
Special Interest Tourism
Course Code: YHM437
Course Type: Required
Couse Group: First Cycle (Bachelor's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 2
Prt.: 0
Credit: 2
Lab: 0
ECTS: 3
Objectives of the Course

To learn general interest concepts, mixed interest concepts and special interest concepts and to examine the differences between these concepts.

Course Content

Investigation of special interest tourism opportunities in various places of attraction and efforts to develop special interest tourism.

Name of Lecturer(s)
Learning Outcomes
1.Examining the changes and expectations in the profiles of tourists participating in tourism activities.
2.Examination of alternative tourism types.
3.Special interest tourism product creation and examination of the content of products.
4.Marketing style of special interest tourism.
5.Social, economic and environmental impacts of particular interest tourism types.
Recommended or Required Reading
1.Özel İlgi Turizmi Prof. Dr. Meryem Akoğlan Kozak, Yrd. Doç. Dr. A. Sadık Bahçe
Weekly Detailed Course Contents
Week 1 - Theoretical
Types of tourism and factors that direct people to tourism
Week 2 - Theoretical
Tourism event and general concepts
Week 3 - Theoretical
Ecological sustainability
Week 4 - Theoretical
Alternative tourism and its types
Week 5 - Theoretical
The role of travel agencies and tour operators in creating touristic products,
Week 6 - Theoretical
Definition of special interest tourism and basic concepts
Week 7 - Theoretical
Marketing of special interest tourism
Week 8 - Theoretical
A detailed overview of tourism types of special interest
Week 9 - Intermediate Exam
Mid term exam
Week 10 - Theoretical
What is sustainable tourism? Scope and importance for special interest tourism
Week 11 - Theoretical
Holiday motivation of tourists
Week 12 - Theoretical
Personality matches in accordance with holiday motivation
Week 13 - Theoretical
The development of world tourism and people to travel
Week 14 - Theoretical
Hobby-Based Special Interest Tourism
Week 15 - Theoretical
Special Interest Tourism Based on Education
Week 16 - Final Exam
Final exam
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%40
Final Examination1%70
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory141242
Assignment28016
Midterm Examination1617
Final Examination110111
TOTAL WORKLOAD (hours)76
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
PÇ-13
PÇ-14
PÇ-15
PÇ-16
OÇ-1
5
5
5
5
5
1
2
5
5
1
5
3
OÇ-2
5
5
5
5
5
1
2
5
5
1
5
3
OÇ-3
5
5
5
5
5
1
2
5
5
1
5
3
OÇ-4
5
5
5
5
5
1
2
5
5
1
5
3
OÇ-5
5
5
5
5
5
1
2
5
5
1
5
3
Adnan Menderes University - Information Package / Course Catalogue
2026