The purpose of this course is to help the students understand the phenomenon of tourism is a result of tourist behaviorand learn what the behavior of individual or community is and acquire the necessary skills and competencies of tourism behaving.

Understanding of tourism behavior, motivation and tourism behavior, personality traits and tourism behavior, cognition-emotion-learning attitude and behavior of tourism, tourist purchasing, external behavior of the foundations of tourism, tourist demand and tourism behavior, tourist purchasing behavior process (stages, factors, properties, , perceived risk), tourist-specific lifestyle, behaviors, tourist-tourist relations, tourist-tourist-duty to provide information about their relationship.