Information Package / Course Catalogue - Adnan Menderes University

General Information Unit Staff Academic Information Programme Outcomes Course Structure Diagram Contact Information

Person Responsible for Information Package

Lec. Turan OKUL

Alperen DEMİR

Banu ŞİMŞEK

Esra ERENOĞLU AKSOY

Fatma KARAGÖZ

Kardelen Eda ESKİN

Neslihan HURDA

Ömer Faruk ALP

Sylvıa Ester BOZDOĞAN

Şadiye Esra ANAZ

Şule KAYA ÜNAL

Şükran ATLI

N/A Bülent BOZDOĞAN

N/A Güntekin ŞİMŞEK

N/A Osman Eralp ÇOLAKOĞLU

N/A Vehbi Uğur TANDOĞAN

N/A Ahu YAZICI AYYILDIZ

N/A Gülnur KARAKAŞ TANDOĞAN

N/A Hakan ATAY

N/A Melek Ece ÖNCÜER

N/A Onur İÇÖZ

N/A Tuğrul AYYILDIZ

N/A Vedat ACAR

N/A Battal OĞUZ

N/A Fatih EPİK

N/A Fulya MÜRTEZA

N/A Ergün EFENDİ

N/A Funda SÖNMEZATEŞ

N/A Büşra HAFÇI YORULMAZ

N/A Çimen ATAY

N/A Fisun KARABURUN

N/A Şebnem GÜNAYDIN

Course Code	:
Course Type	:
Couse Group	:
Education Language	:
Work Placement	:

Theory	: 0
Prt.	: 0
Credit	: 0
Lab	: 0
ECTS	:

Objectives of the Course

Course Content

Name of Lecturer(s)

Learning Outcomes

1.	To be able to list the basic concepts of tourism behaviour,
2.	To be able to learn the processes of purchasing behaviours of tourists,
3.	To be able to interpret the external reasons of tourism behaviour,
4.	To be able to interpret the internal reasons of tourism behaviour
5.	To have knowledge about differences in cross cultural tourist behaviors.
6.	To have knowledge about relationships between tourist-local people
7.	To have knowledge about relationships between tourist-tourist
8.	To have knowledge about relationship between tourist-employee
9.	To have knowledge about tourist experience
10.	To have knowledge about tourist typologies

Recommended or Required Reading

1.	Rızaoğlu, B. (2012),Turizm Davranışı, Ankara: Detay Yayıncılık.
2.	Acar, V. & Tanrısevdi, A. (2023) Rehberli Turlarda Turist Davranışları, Ankara: Detay Yayıncılık.
3.	Eroğlu F. (2000) Davranış Bilimleri, Beta basım yayın, İstanbul
4.	Doğan, H.Z. (2002). Turizmin Sosyokültürel Temelleri, Detay Yayıncılık, Ankara
5.	Acar, V. (2018). Investigating international tourists' behaviours: A research on tourists taking part in guided tours in Turkey

Weekly Detailed Course Contents

Week 1 - Theoretical

Foundations of behavior (concept of behaviour, definition of behaviour, general structure and features of tourism behavior, errors in consumer behavior, general approaches to consumer behavior, the models of explaining consumer behavior)

Week 2 - Theoretical

Understanding the tourism behavior (benefits of undersitanding tourism behavior, sciences investigating tourism behavior, , environments of tourism behavior,, displayers of tourism behavior, culture of tourism as a new value)

Week 3 - Theoretical

Motivation and tourism behavior

Week 4 - Theoretical

Personality traits and tourism behavior

Week 5 - Theoretical

External foundations of tourism behaviour

Week 6 - Theoretical

Touristic buying behaviour and its foundations (phases, factors,characteristics, perceived risk)

Week 7 - Theoretical

Information will be given about bargaining and timing behavior of tourists.

Week 8 - Theoretical

Information will be given about complaint behavior of tourists.

Week 9 - Theoretical

Information will be given about tourist typologies.

Week 10 - Theoretical

Touristic experience ( nature of touristic experience, flow experience, phases of touristic experience, characteristics of touristic experience, environments of touristic experience)

Week 11 - Theoretical

Information will be given about tipping behavior of tourists.

Week 12 - Theoretical

Information will be given about tourist- local people relations.

Week 13 - Theoretical

Information will be given about tourist-tourst relations

Week 14 - Theoretical

Information will be given about tourist-employee relations.

Assessment Methods and Criteria

Type of Assessment	Count	Percent
Midterm Examination	1	%40
Final Examination	1	%60

Workload Calculation

Activities	Count	Preparation	Time	Total Work Load (hours)
Lecture - Theory	14	0	2	28
Midterm Examination	1	9	1	10
Final Examination	1	11	1	12
TOTAL WORKLOAD (hours)				50

Contribution of Learning Outcomes to Programme Outcomes

	PÇ-1	PÇ-2	PÇ-3	PÇ-4	PÇ-5	PÇ-6	PÇ-7	PÇ-8	PÇ-9	PÇ-10	PÇ-11	PÇ-12	PÇ-13	PÇ-14	PÇ-15	PÇ-16	PÇ-17	PÇ-18	PÇ-19
OÇ-1	5	4	5	3						4	5	3		4	4	5
OÇ-2	5	4	5	3						4	5	3		4	4	5
OÇ-3	5	4	5	3						4	5	3		4	4	5
OÇ-4	5	4	5	3						4	5	2		4	4	5
OÇ-5	5	4	5	3						5	5	2		4	3	5
OÇ-6	5	4	5	3	4					5	5	2		4	3	4
OÇ-7	5	4	5	3	4					4	5	2		4	4	5
OÇ-8	5	4	5	3	4					4	5	3		4	4	5
OÇ-9	5	4	5	3	4					4	5	2		4	4	4
OÇ-10	5	4	5	4						5	4	2		4	4	5