Information Package / Course Catalogue
Course Code
Course Type
Couse Group
Education Language
Work Placement
Theory: 0
Prt.: 0
Credit: 0
Lab: 0
ECTS
Objectives of the Course

Course Content

Name of Lecturer(s)
Learning Outcomes
1.To know international hotel chains.
2.To understand management and organizational structure of international hotel chains.
3.To learn regional set up of international hotel chains.
4.To realize competitive strategies of international hotel businesses.
5.To learn investment strategies of international hotel businesses.
6.To recognize international hotel businesses which are operating in well known tourism destinations and countries.
Recommended or Required Reading
1.Gee, Chuck Y.(1994), International Hotel Management, AH&MA, Michigan.
2.- Internet kaynakları.
Weekly Detailed Course Contents
Week 1 - Theoretical
International hotel businesses / determination of students presentations.
Week 1 - Preparation Work
Prereading
Week 2 - Theoretical
Organization and strategies of international hotel businesses
Week 2 - Preparation Work
Prereading
Week 3 - Theoretical
Students presentations/Discussions
Week 3 - Preparation Work
Prereading
Week 4 - Theoretical
Students presentations/Discussions
Week 4 - Preparation Work
Prereading
Week 5 - Theoretical
Students presentations/Discussions
Week 5 - Preparation Work
Prereading
Week 6 - Theoretical
Students presentations/Discussions
Week 6 - Preparation Work
Prereading
Week 7 - Theoretical
Students presentations/Discussions
Week 7 - Preparation Work
Prereading
Week 8 - Theoretical
Students presentations/Discussions
Week 8 - Preparation Work
Prereading
Week 9 - Intermediate Exam
Mid term break
Week 10 - Theoretical
Students presentations/Discussions
Week 10 - Preparation Work
Prereading
Week 11 - Theoretical
Students presentations/Discussions
Week 11 - Preparation Work
Prereading
Week 12 - Theoretical
Students presentations/Discussions
Week 12 - Preparation Work
Prereading
Week 13 - Theoretical
Students presentations/Discussions
Week 13 - Preparation Work
Prereading
Week 14 - Theoretical
Students presentations/Discussions
Week 14 - Preparation Work
Prereading
Week 15 - Theoretical
Delivery of the final report
Week 16 - Theoretical
Final exam break
Assessment Methods and Criteria
Type of AssessmentCountPercent
Assignment1%40
Term Assignment1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory140228
Assignment110111
Reading31312
TOTAL WORKLOAD (hours)51
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
PÇ-13
PÇ-14
PÇ-15
PÇ-16
PÇ-17
PÇ-18
PÇ-19
OÇ-1
4
5
5
5
4
3
2
5
4
5
5
5
5
5
5
5
OÇ-2
4
5
5
5
4
3
2
5
4
5
5
5
5
5
5
5
OÇ-3
4
5
5
5
4
3
2
5
4
5
5
5
5
5
5
5
OÇ-4
4
5
5
5
4
3
2
5
4
5
5
5
5
5
5
5
OÇ-5
4
5
5
5
4
3
2
5
4
5
5
5
5
5
5
5
OÇ-6
4
5
5
5
4
3
2
5
4
5
5
5
5
5
5
5
Adnan Menderes University - Information Package / Course Catalogue
2026