Information Package / Course Catalogue
Language and Diction in Communication
Course Code: İLT301
Course Type: Non Departmental Elective
Couse Group: First Cycle (Bachelor's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 1
Prt.: 2
Credit: 2
Lab: 0
ECTS: 5
Objectives of the Course

The aim of this course is to teach the proper use of Turkish in communication processes, its phonetic features, and the principles of stress and intonation within a theoretical framework, and to transform this knowledge into practice in a studio/workshop environment. The course aims to enable students both to critically analyze oral communication strategies used in visual communication design practices (presentation, advertising voice-over, podcasts, etc.) and to perform them practically.

Course Content

The course examines the theoretical foundations of language and diction, the phonetic structure of Turkish, and the causes of speech defects, while addressing voice-over strategies for news, advertising, and promotional texts through one hour of workshop practice.

Name of Lecturer(s)
Learning Outcomes
1.Applies the basic grammar rules of Turkish for correct and effective language use.
2.Speaks fluently and clearly by using voice, breathing, and articulation techniques.
3.Uses appropriate intonation, emphasis, and pace according to the audience in different communication settings.
4.Uses body language, gestures, and facial expressions effectively during speech.
5.Applies language and diction rules in both prepared and impromptu speeches.
Recommended or Required Reading
1.Taşer, S. (2014). Konuşma Eğitimi. Pegasus Yayınları.
2.Gürzap, C. (2018). Söz Söyleme ve Diksiyon. Remzi Kitabevi.
Weekly Detailed Course Contents
Week 1 - Theoretical & Practice
Foundations of Language and Diction: The Place of Diction and Pronunciation in Communication; Introductory Practice on Proper Posture and the Voice-Breath Relationship
Week 2 - Theoretical & Practice
Turkish Phonetics and Structure: The Sound Structure of Turkish; Basic Articulation Rules and Vowel Practices
Week 3 - Theoretical & Practice
Speech Defects I (Articulation)
Week 4 - Theoretical & Practice
Speech Defects II (Pace and Pause)
Week 5 - Theoretical & Practice
Correct Use of Vowels: Qualities of Vowels, Points of Production, and Articulation Practices
Week 6 - Theoretical & Practice
Correct Use of Consonants: Classification of Consonants and Workshop-Based Resolution of Pronunciation Problems
Week 7 - Theoretical & Practice
Breath, Conjunctions, and Stress: Theory of Diaphragm Control and Intra-Sentential Stress/Diaphragm Practices
Week 8 - Theoretical & Practice
Midterm Theoretical Exam and Simultaneous Short Text Reading / Basic Practice Assessment
Week 9 - Theoretical & Practice
Analysis of Written and Spoken Language: Adapting Texts to Oral Language
Week 10 - Theoretical & Practice
Advanced Text Reading Studies: Intonation and Stress
Week 11 - Theoretical & Practice
Verbs and Rhythm
Week 12 - Theoretical & Practice
Analysis of News and Program Texts
Week 13 - Theoretical & Practice
Promotional Text Voice-Over Strategies: Voice-Over in Corporate/Documentary Promotional Texts
Week 14 - Theoretical & Practice
Final Theoretical Exam and Final Voice-Over/Presentation Performance Assessment
Assessment Methods and Criteria
Type of AssessmentCountPercent
Attending Lectures5%5
Practice Examination1%25
Midterm Examination1%10
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory142142
Lecture - Practice142256
Individual Work7017
Practice Examination1000
Midterm Examination1516
Final Examination110111
TOTAL WORKLOAD (hours)122
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
PÇ-13
OÇ-1
3
4
5
OÇ-2
5
4
5
OÇ-3
4
4
5
OÇ-4
4
4
5
OÇ-5
4
4
5
Adnan Menderes University - Information Package / Course Catalogue
2026