Information Package / Course Catalogue
| Course Code | : ULT311 |
| Course Type | : Area Elective |
| Couse Group | : First Cycle (Bachelor's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 3 |
| Prt. | : 0 |
| Credit | : 3 |
| Lab | : 0 |
| ECTS | : 6 |
This course aims to teach basic concepts and stages about retail management.
Customer Relations in Retailing, Retail Management in Relation to Store Types, Untraditional Retailing, Consumer Behavior
| 1. | Students learn the importance of retail management. |
| 2. | Students know information about decision-making process of retail management. |
| 3. | Students learn factors affecting human relations management for retailing sector. |
| 4. | Students interpret financial situations in retail management. |
| 5. | Interpret the changes in retail sector from a logistic perspective. |
| 1. | Gülfidan, B.(Ed.). Perakende Yönetimi. Eskişehir. Anadolu Üniversitesi Yayını No: 2672, Açıköğretim Fakültesi Yaynın No: 1638. |
| 2. | Levy, M. and B.A. Weitz (2012) Retailing Management, 8th ed., International ed. McGraw Hill. |
| Type of Assessment | Count | Percent |
|---|---|---|
| Midterm Examination | 1 | %40 |
| Final Examination | 1 | %60 |
| Activities | Count | Preparation | Time | Total Work Load (hours) |
|---|---|---|---|---|
| Lecture - Theory | 13 | 0 | 3 | 39 |
| Individual Work | 13 | 0 | 4 | 52 |
| Midterm Examination | 1 | 0 | 27 | 27 |
| Final Examination | 1 | 0 | 31 | 31 |
| TOTAL WORKLOAD (hours) | 149 | |||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | PÇ-8 | |
OÇ-1 | 5 | 5 | 4 | 4 | 5 | 5 | 4 | 4 |
OÇ-2 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 |
OÇ-3 | 3 | 3 | 3 | 3 | 3 | 4 | 4 | 4 |
OÇ-4 | 3 | 3 | 3 | 3 | 3 | 3 | 3 | 3 |
OÇ-5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 |