
| Course Code | : İŞLT312 |
| Course Type | : Area Elective |
| Couse Group | : First Cycle (Bachelor's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 3 |
| Prt. | : 0 |
| Credit | : 3 |
| Lab | : 0 |
| ECTS | : 4 |
The aim of the course is to stress on buying/buying process for the development of collaboration of businesses, besides to underline customer relations and modern sales methods for long term success of business.
Sales process, modern sales methods, sales forecast analysis of sales goals, customer relations, sales performance.
| 1. | Understands the importance of sales in terms of business and knows the relation between marketing and sales. |
| 2. | Defines sales targets and projects sales. |
| 3. | Knows choice, education, motivation, waging and evaluation of performance of sales force. |
| 4. | Knows the problems that sales personnel and managers may face in business world and generates solution. |
| 5. |
| 1. | Erdoğan TAŞKIN, Satış Yönetimi Eğitimi, Papatya Yayıncılık, İstanbul, 2003 |
| Type of Assessment | Count | Percent |
|---|---|---|
| Midterm Examination | 1 | %40 |
| Final Examination | 1 | %60 |
| Activities | Count | Preparation | Time | Total Work Load (hours) |
|---|---|---|---|---|
| Lecture - Theory | 13 | 0 | 3 | 39 |
| Individual Work | 13 | 0 | 2 | 26 |
| Midterm Examination | 1 | 15 | 1 | 16 |
| Final Examination | 1 | 20 | 1 | 21 |
| TOTAL WORKLOAD (hours) | 102 | |||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | PÇ-8 | PÇ-9 | PÇ-10 | PÇ-11 | PÇ-12 | PÇ-13 | PÇ-14 | PÇ-15 | |
OÇ-1 | 4 | 3 | 2 | 2 | 3 | 3 | 2 | 4 | 3 | ||||||
OÇ-2 | 3 | 4 | 3 | 3 | 4 | 2 | 3 | 4 | 3 | ||||||
OÇ-3 | 4 | 3 | 3 | 2 | 3 | 3 | 2 | 4 | 3 | ||||||
OÇ-4 | 3 | 3 | 2 | 3 | 4 | 2 | 3 | 4 | 3 | ||||||
OÇ-5 | |||||||||||||||