Information Package / Course Catalogue
Store Management
Course Code: İŞLT319
Course Type: Area Elective
Couse Group: First Cycle (Bachelor's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 3
Prt.: 0
Credit: 3
Lab: 0
ECTS: 4
Objectives of the Course

To introduce the retailing sector in general lines, to investigate developments and new trends at retailing.

Course Content

The classification of retail industry, environmental factors affecting retail, electronic retailing, and differences from traditional retailers, retailer and consumer behavior in business…

Name of Lecturer(s)