Information Package / Course Catalogue
Customer Relations Management
Course Code: ISLE359
Course Type: Area Elective
Couse Group: First Cycle (Bachelor's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 3
Prt.: 0
Credit: 3
Lab: 0
ECTS: 5
Objectives of the Course

TO MAKE STUDENTS UNDERSTAND THE INPORTANCE OF CRM IN ESTABLISHING HEALTHY RELATIONS WITH TARGET AUDIENCE AND MEETING MARKETING GOALS

Course Content

TO MAKE STUDENTS UNDERSTAND THE INPORTANCE OF CRM IN ESTABLISHING HEALTHY RELATIONS WITH TARGET AUDIENCE AND MEETING MARKETING GOALS

Name of Lecturer(s)